Central Marketing Category Manager

7 days ago


Dublin, Dublin City, Ireland Perrigo Full time

Description Overview

Are you naturally curious by nature, proactive and passionate about Medical Marketing? 
We are hiring an experienced Global Marketing Manager to work on a key strategic global category in one of our European Head Offices.

Scope of the Role

In this role, you will:

Be the category lead, coordinating and influencing the cross-functional team & senior management stakeholders. Develop category strategy to define a clear growth roadmap with a consumer first approach (product innovation, go to market strategy, activations platform) Anticipate consumer trends, competition & new regulations and how these fit into our growth strategy roadmap. Actively collaborate with top tier countries across Europe Define and execute innovation pipeline (concept, research and development) Lead execution of activation toolkits (TVC, digital, POS), with the right consumer insights & touchpoints in partnership with top tier countries. Report, track, learn & suggest improvements by analysing the impact on sales of marketing actions. Take full P&L ownership including A&P management and optimisation.

Experience Required

Leadership skills with a proven record as a strategic thinker and equally the ability to execute with excellence Stakeholder management skills able to influence peers, leadership, exec and local teams Proven track record in generating growth through creative thinking, NPD management and 4Ps excellence. A strong drive for results, can do attitude and performance tracking  Analytical skills and ability to build KPIs Passioned & driven person Moderate travel: 20-30% of the time  Advanced English Experience analysing market data (IQVIA, Nielsen, IRI) & financials (P&L ownership) 8 years + preferably in Healthcare, OTC or FMCG and someone who is proactive and leads by example. We are an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or other characteristics protected by law. Our full Equal Employment Opportunity and Affirmative Action Policy Statement is available on our main career site in English and Spanish and will be provided in other accessible forms for persons with disabilities. #DIV

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