Marketing & Communications Lead

2 weeks ago

Dublin, Ireland Companjon Full time
JOB PURPOSE

As our Marketing & Communications Lead you are responsible for defining, overseeing and managing our annual marketing and communications strategy, plans and campaigns. Together with your team you will execute a wide array of marketing-related activities to ensure our brand’s message is in line with the company goals. You’ll lead areas including content marketing, our website, developing, and tracking marketing programs and supporting key departments like our strategic partnerships team.


Why you should join Companjon

At Companjon our aim is to lead the embedded insurance market globally, Europe and beyond. We are on a mission to change the way people think about insurance. We strive to inspire to break new ground and find progressive solutions that really improve people lives. We put people at the center of our attention. We create solutions that are based on collaboration and the exchange of brilliant minds.


ROLE AND KEY RESPONSIBILITIESWhat you will do as Marketing & Communications Lead in Companjon
  • Strategic Leadership: Develop and drive a comprehensive global marketing and communication strategy aligned with the company's vision, business objectives, and market positioning. Lead the marketing team in executing strategies that enhance brand awareness, customer engagement, and market expansion on an international scale.
  • Global Brand Management: Oversee the creation, management, and evolution of Companjon’s brand across all markets. Ensure consistent brand messaging and positioning through all marketing and communication channels.
  • International Marketing Campaigns: Plan, create, and manage high-impact international marketing campaigns. Leverage data-driven insights to tailor strategies maximizing global reach and engagement.
  • Event Strategy and Execution: Lead the planning, organization, and execution of high-profile global events, including conferences and partner events. Ensure these events align with the company’s marketing objectives and deliver measurable results.
  • Stakeholder Collaboration: Act as the primary liaison between the marketing department and key stakeholders, including Strategic Partnerships Team, and international partners. Ensure alignment and effective communication of marketing strategies and initiatives across all levels of the organization.
  • Digital Transformation: Spearhead the continuous development of digital marketing strategies, including website optimization, and social media presence ensuring all digital channels reflect the company’s global ambitions.
  • Analytics and Optimization: Implement robust tracking, measurement, and analysis of all marketing activities. Utilize analytics to derive actionable insights, optimize campaign performance, and inform strategic decision-making.
  • Team Development and Management: Build and mentor a high-performing marketing team. Foster a culture of innovation, collaboration, and continuous improvement, ensuring the team is equipped to meet the dynamic needs of a global market.

QUALIFICATIONS & EDUCATION REQUIREMENTSWhat you will need to succeed
  • A Master’s degree in Marketing, Business Administration, or a related field, or an equivalent blend of education and extensive professional experience. Additional qualifications in international business or digital marketing are highly advantageous.
  • Relevant experience in marketing leadership roles within the digital economy, eCommerce, or technology-driven sectors. A strong background in steering marketing strategies in startup environments and scaling businesses in global markets.
  • Proven track record of developing and executing comprehensive marketing strategies that drive growth, brand recognition, and customer engagement on a global scale. Demonstrated ability to prioritize and implement initiatives that align with overarching business goals.
  • Deep understanding of international markets, consumer behaviors, and digital trends. Expertise in tailoring marketing campaigns and communication strategies to diverse regional and cultural contexts.
  • Expertise in leveraging cutting-edge marketing technologies, tools, and platforms. A strong grasp of data analytics, digital marketing channels, CRM systems, and automation to optimize marketing efforts and achieve measurable results.

COMPETENCES / SOFTSKILLSWhat we would love to see from you
  • A forward-thinking approach with a passion for innovation. Ability to adapt swiftly in a fast-paced, ever-changing digital landscape, and to drive creative solutions that keep the company ahead of industry trends.
  • Fluency in English, other European languages a plus.
  • Strong sense of confidentiality and responsibility.
  • Ability to work with multiple deadlines under pressure.
  • Highly motivated and constantly aiming to improve.
  • Startup mindset - comfortable working in a highly dynamic environment.

BenefitsWhat we can offer to You
  • Innovative remote working policy: We are proud to have introduced “Companjon onsite days”. You have the option to work remotely, apart from one week per month (with the option to add additional days when needed) in which we come all together in our Dublin office to strengthen relationships, reconnect… and have fun
  • Highly competitive salary: Our compensation package is very competitive in the market, with high growth potential.
  • Unique career development: You will have the opportunity to accelerate your learning and career development by joining a fast-growing start-up.
  • Possibility to have a strong impact and independence: We value your ideas and opinions. We believe that you can have a strong impact and you will work on meaningful tasks. You will have the opportunity to work on your own initiatives and take risks. Failures are part of the journey.
  • Ownership of your future: We are growing fast, and you will have the opportunity to shape your own role and future in the company.
  • Direct access to top management: You will work in direct contact with the top management. Giving you the opportunity to learn from highly experienced senior employees.
  • Amazing diverse team: You will have the chance to work with brilliant people from different backgrounds, and cultures.
  • Modern office with state-of-the-art tools: our office is located in the center of Dublin and is fully equipped to support our day-to-day activities.
  • Ongoing training and education: We offer unique internal/external training opportunities and development programs. Constant training available so employees remain the best-skilled in the market
  • Entertaining and fun events: We organise team building workshops and social events, and an annual offsite trip.
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