Head of Marketing and Communications

Job title: Head of Marketing and Communications

Employer: Limerick City and County Council

Location: Limerick

Closing Date: 3pm, Thursday, 18th September 2025

Salary: Starting at €80,967

About the Employer:

The Local Government sector in Ireland comprises 31 Local Authorities. The Local Authority sector is democratically the closest form of Government to citizens and has responsibility for the delivery of a wide range of services in their local area with a focus on making cities, towns, and the countryside areas attractive places to live, work and invest.

Limerick City and County Council performs a leading role in shaping the strategic vision of the city and county. It provides a diverse, comprehensive, and evolving range of services to citizens, businesses and visitors to the county which include the provision of housing, planning, development, environmental, transportation, enterprise, leisure and community services.

The leadership, vision and decision-making shown by the key stakeholders of Limerick City and County Council, including the Mayor of Limerick, Councillors, the Executive, key voluntary and community groups as well as the public at large, have supported key strategic enablers and resulted in the creation of strategic delivery vehicles. This faith in the new Limerick story has seen Limerick become the fastest growing economy in Ireland and the Irish urban success story of the last decade.

Limerick City and County Council is dedicated to delivering on their commitment to civic engagement on community and sustainability. Urban and rural community development is a key area for Limerick City and County Council. Limerick City and County Council is also a leading authority in health and wellbeing.

About the Role:

Limerick City and County Council seeks a dynamic and experienced individual to lead its Marketing and Communications Department. Reporting directly to the Director General, the Head of Marketing and Communications will drive strategic communication initiatives, enhance the Council's public image, and ensure effective engagement with internal and external stakeholders.

The Head of Marketing and Communication is essential for Limerick City and County Council to effectively engage with its diverse community and stakeholders. This role ensures that the Council's initiatives, services, and achievements are communicated clearly and consistently, fostering transparency and trust.

Effective marketing and communication strategies can significantly enhance public awareness and participation in Council programs, leading to more informed and engaged citizens. This role will also be pivotal in managing the Council's and Limerick's brand and reputation, ensuring that Limerick is perceived positively both locally and beyond.

In times of crisis or change, having a dedicated professional to manage communications can help mitigate misinformation and provide clear, timely updates to the public.

Additionally, the role of Head of Marketing and Communication will drive strategic campaigns that attract tourism, investment, and talent to the region, contributing to economic growth and community development.

Moreover, this role will streamline internal communications, ensuring that all departments are aligned and working towards common goals. By leveraging modern communication tools and platforms, the Head of Marketing and Communication will enhance the Council's outreach and engagement efforts, making Limerick a more connected and vibrant community.

Overall, this position is crucial for fostering a well-informed, cohesive, and thriving Limerick.

About You:

The ideal candidate shall have the following Skills and Experience:

• Excellent communication and interpersonal skills

• Proven ability to network and develop strategic partners

• A high degree of resilience and personal integrity

• Proven skills in use of technology appropriate to the position

• Highly developed presentation skills

• Knowledge and understanding of the current/emerging media environment at a national/international level, the current political socio-economic environment and a satisfactory knowledge of topical developments in the Limerick region

• Proven ability to influence and negotiate outcomes

• Direct involvement in the development of a large-scale consumer communications campaign that included both traditional and digital media.

• Brilliant execution of campaigns demonstrating how an idea was brought to life across multiple consumer touch points, including digital/social channels, over time.

• Clear leadership skills and experience of managing a team including collaborating and working cross functionally with other teams and stakeholders.

• Possess a full clean driving license and have the use of a vehicle.

The closing date for receipt of completed applications is 3pm on Thursday, 18th September, 2025.

We are committed to a policy of equal opportunity and encourage applications under all nine grounds of the Employment Equality Act.