Head of Spirits, Take Home Trade
3 weeks ago
Shape the Future of Spirits for the Take Home Trade Channel. Lead a Category with Iconic Brands. Drive Strategic Growth.
At Diageo, we're not just about world-class brands - we're about bold ambition, extraordinary people, and experiences worth raising a glass to. From Guinness and Baileys to Tanqueray and Johnnie Walker, our portfolio is unmatched. But what really sets us apart is our purpose: "Celebrating life, every day, everywhere."
In Ireland, the Spirits category is a cornerstone of our growth strategy - rich in innovation, and opportunity. As Head of Spirits THT, you'll lead the charge in shaping the future of this dynamic category for the THT channel across the Republic of Ireland and Northern Ireland. This is a high-impact leadership role that blends strategic vision, commercial excellence, and cross-functional collaboration.
What You'll Be Leading:
- Full P&L ownership for the Spirits category across all channels in Republic of Ireland (IOI) and Northern Ireland (NI) - driving sustainable growth and profitability for our commercial channels.
- Strategic planning and execution across a 3-year horizon, translating ambition into action through IBP, MBP, and AOP processes.
- Internal collaborator engagement to co-create and align on long-term category strategy.
- External socialisation of the category vision and plans with key customers and heads of channel.
- Leadership of a cross-functional category team, ensuring agile resource allocation and high-performance delivery.
- Category development leadership, setting the agenda and driving execution across innovation, portfolio strategy, and consumer insights.
- Ownership of the 5-lever NRM (Net Revenue Management) plan, ensuring value creation across pricing, mix, and promotional strategy.
- End-to-end customer marketing leadership, from planning to execution, ensuring brand and commercial alignment.
- Talent development and team leadership, nurturing the next generation of Category Development Managers, Revenue Growth Managers, and Customer Marketing Managers.
- A proven track record in marketing, category or commercial leadership, with strong strategic and financial acumen.
- Ability to lead a cross-functional team and influence across a matrixed organisation.
- Deep understanding of P&L management, revenue growth levers, and customer marketing.
- A passion for developing talent, with a strong coaching approach and a commitment to building future leaders.
- The ability to translate strategy into execution, balancing long-term vision with short-term delivery.
- Strong partner management skills, both internally and externally.
- A collaborative, inclusive leadership style that inspires trust and gets results.
This is more than a 12-month cover - it's a unique opportunity to lead one of Diageo's most exciting categories through a pivotal phase of growth and transformation. With a world-class portfolio, a dedicated team, and a clear strategic mandate, you'll have the platform to make a lasting impact.
What We Offer:
- A flexible, inclusive workplace where you can do your best work - your way.
- A competitive salary, bonus, and benefits package tailored to your lifestyle and goals.
- Access to market-leading development, leadership coaching, and career growth opportunities.
- A culture that celebrates bold thinking, collaboration, and continuous learning.
We believe that when we bring together diverse voices, backgrounds, and perspectives, we win. At Diageo, we're committed to creating a culture where everyone feels heard, valued, and empowered to thrive - no matter their background, identity, or experience. We embrace flexible working and encourage everyone to apply, even if you don't meet every single requirement. Let's explore what's possible - together.
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