ESB | Direct Marketing Executive

1 week ago

Dublin, Ireland ESB Full time

Position Description ESB is looking for a high performing marketing professional to join the Marketing Communications Team. Reporting to the Direct Marketing Manager, the Direct Marketing Executive will be responsible for the creation and implementation of marketing campaigns, and delivering effective business communications to drive brand affinity, acquisition, and retention across a portfolio of brands, products, and services in a competitive environment. Key Responsibilities Develop and implement integrated creative campaigns, primarily focusing on Below the line & Events, that increase awareness & understanding of our brand, products and services and achieve agreed sales targets across ESB, Electric Ireland and ESB energy. Support the marketing team with the creation and editing of engaging content for various communications channels (Email, SMS, Newsletters, Direct Mail and Event Materials). Execute best in class email communications that deliver on KPI's through partnerships with internal stakeholders and agency management. Manage brand presence including stand design and implementation at exhibitions, industry events and experiential activity. Collaborate with key marketing agencies, while ensuring a seamless partnership approach on creative outputs and effective delivery of all consumer communications. Ensure all marketing activity complies with advertising standards, customer codes of practice, regulation, GDPR and Universal Design Guidelines. Collaborate with key internal and external stakeholders. Ensure brand consistency across all communications. Manage and report on assigned marketing budgets. Experience and Qualifications Essential Minimum of four years' experience managing the planning, development, and implementation of BTL and events. Third level qualification in Marketing/Communications or equivalent work experience. Project management experience. Copywriting experience Expertise in briefing and motivating external creative & media agencies to deliver effective campaigns. Energised, driven, resilient; a strong team player with the ability to multitask and capable of working on own initiative. Displays a high level of creative thinking and a positive "can do" attitude. Excellent communication skills to influence agendas at all levels of the organisation. Location Swift Square, Santry, Dublin 9 in line with ESB's Smart Working arrangements. ESB is committed to smart working - combining digital tools with a culture of trust and empowerment to enable flexible ways of working. The successful candidate may work flexibly within their jurisdiction with attendance at the workplace for in-person collaboration on at least one anchor day per week. All smart working arrangements are subject to manager approval and ongoing review, based on the operational requirements of the role, the team, and the individual. Reporting To Direct Marketing Manager. Why Work with Us? Opportunity to lead Ireland's transition tonet zero carbon future Progressive, hybrid working model Career developmentthrough mentoring andtraining Corporate Social Responsibility Opportunities Sports and Social Clubs Networking opportunities Credit Union Generous Pension Access to staff well-being programmes Generous parental leave entitlements Strong values-based and inclusive culture Strong commitment to diversity, equity and inclusion Great team environment working to our Core Values: Courageous, Caring, Driven and Trusted Salary € depending on experience. Closing Date 23rd Dec 2024. Note: Applicants who anticipate requiring assistance or reasonable accommodations for any part of the application or interview process may contact, in confidence, To be considered for this role you will be redirected to and must complete the application process on our careers page. To start the process click the Continue to Application or Login/Register to apply button below.

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