Group Sales Manager

The S Hotel Group is seeking a dynamic Group Sales Manager to lead sales strategy and drive revenue growth across our portfolio of hotels. This is a key role focused on weddings, events, and commercial sales, requiring strong leadership, strategic thinking, and proven experience in hospitality sales management. Location: Flexible across S Hotel Group properties (Ireland) About S Hotels S Hotels is a dynamic, Irish owned modern group of hotels offering accessible luxury in elegant, guest-focused surroundings. Our portfolio includes the Castletroy Park Hotel, Lough Rea Hotel & Spa, Charleville Park Hotel, Killeshin Hotel, Athlone Springs Hotel, and Castle Oaks House Hotel. At S Hotels, we believe that great hospitality is provided by great people that's why we invest in clear professional growth and team development across the Group. Key Responsibilities Sales Strategy & Revenue Growth: Develop and implement effective sales strategies for each property, focusing on driving weddings, events, and corporate business. Collaborate with General Managers to set achievable revenue targets and create action plans to meet them. Market Development: Conduct regular market and competitor analysis to identify new business opportunities and stay ahead of industry trends. Work with marketing to create promotional campaigns and tailored packages to attract key markets. CRM & Reporting: Lead the rollout and management of a new CRM system, ensuring consistency across all properties. Track performance through key metrics such as conversion rates, lead generation, and revenue growth, providing regular reports to senior management. Sales Leadership & Team Support: Guide and support property-level sales teams through training, mentoring, and performance reviews. Ensure a consistent and professional approach to client communication and proposal management. Relationship Building: Develop and maintain strong relationships with corporate clients, travel agencies, event planners, and key industry partners. Represent the group at trade shows, networking events, and familiarisation trips both nationally and internationally. Commercial Strategy: Identify opportunities to increase revenue through partnerships, new events, and creative sales initiatives. Work with property management teams to ensure commercial decisions align with the groups business goals. About You: Experienced Business Development or Sales Manager within the hospitality industry (multi-property experience preferred). Strong commercial and revenue management knowledge. Excellent leadership, communication, and relationship-building skills. Strategic, proactive, and results-driven. Flexible to travel between properties and attend national/international sales events. Benefits The S Hotel Group is an awarding company to work for. We are very proud of our team and value their commitment to creating positive experiences for our guests and colleagues alike. In return, we offer an exciting, vibrant, positive and rewarding working environment. Some benefits employees of S Hotels enjoy are as follows: The provision of ongoing training and development opportunities Employee Recognition Awards Free car parking Career enhancement/progression opportunities Group Employee Discount Scheme Free Meals on duty Complimentary use of The Leisure Club Complimentary Coffee Bike to work scheme Healthcare scheme Employee Assistance Program Relocation assistance If youre passionate about driving growth, developing teams, and making a real impact across a leading Irish hotel group, wed love to hear from you. Skills: Sales Hospitality