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Digital Content Director

1 week ago

Dublin, Dublin City, Ireland Walls Construction Limited Full time

Welcome to Walls Construction Limited, where we are dedicated to delivering exceptional results through innovative marketing strategies. We are seeking an experienced Digital Content Director to lead our digital marketing efforts and develop compelling content that resonates with our target audience. As a key member of our Marketing Department, you will be responsible for creating engaging digital experiences that drive brand awareness, conversion rates, and customer satisfaction.

About the Role:

The Digital Content Director will oversee the development and implementation of our digital content strategy, ensuring it aligns with our overall marketing objectives. This includes managing our website, social media presence, email newsletters, and other digital channels. Additionally, this role will involve analyzing data and metrics to optimize our digital content and make informed decisions about future content initiatives.

Responsibilities:

  1. Create Engaging Digital Content: Develop and publish high-quality digital content that engages our target audience and promotes our brand values.
  2. Manage Digital Channels: Oversee the management of our website, social media presence, email newsletters, and other digital channels to ensure they align with our marketing objectives.
  3. Analyze Data and Metrics: Monitor and analyze data and metrics to optimize our digital content and make informed decisions about future content initiatives.
  4. Collaborate with Cross-Functional Teams: Work closely with designers, writers, and other stakeholders to develop cohesive marketing materials and campaign executions.

Requirements:

  • Bachelor's degree in Marketing, Communications, or related field.
  • 5+ years of experience in digital marketing, preferably in a leadership role.
  • Proven track record of developing and implementing effective digital content strategies.
  • Excellent communication and project management skills.
  • Ability to think creatively and outside the box.
  • Familiarity with design principles and branding guidelines.