Digital Health Solutions Manager

2 weeks ago


Dublin, Dublin City, Ireland TN Ireland Full time
Job Requirements

As a Digital Health Solutions Manager, you will be responsible for developing and executing local brand plans aligned with regional and global marketing strategies. You will also lead the development and implementation of customer-centric omnichannel engagement plans and design and champion a portfolio of campaigns and digital solutions.

The ideal candidate will have a strong understanding of digital marketing and a proven track record of successfully implementing impactful omnichannel initiatives and customer journeys.

Responsibilities:
  • Develop and execute local brand plans aligned with regional and global marketing strategies
  • Lead the development and implementation of customer-centric omnichannel engagement plans, driving enablement and distribution
  • Design and champion a portfolio of campaigns and digital solutions for use with healthcare professionals (HCPs) to drive the brand strategy
  • Collaborate with the cross-functional team to align on product positioning, messaging, and account plans
  • Identify areas for increased insights to support decisions, monitor performance, and continuously improve user journeys
  • Create and deploy optimal digital and non-digital solutions dependent on customer preference
Qualifications and Skills:
  • Primary degree in a business or science-related area with a minimum 3 years' experience in a pharmaceutical sales/marketing role
  • Oncology experience is preferable
  • In-depth understanding of digital marketing
  • Proven track record of successfully implementing impactful omnichannel initiatives and customer journeys
  • Ability to translate scientific data into clear and concise promotional messaging
  • Proven relationship-building skills with scientific leaders
  • Excellent ability to partner with multiple stakeholders in a dynamic environment with a 'can do' attitude
  • Hands-on proactive approach and accountability


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