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Brand Ambassador

1 week ago

Dublin, Dublin City, Ireland TN Ireland Full time

Welcome to TN Ireland, a pioneering player in the beverage industry We are now hiring an experienced Brand Ambassador who will spearhead our Social Media efforts and drive our online presence forward.

The ideal candidate will possess strong communication and project management skills, with experience in digital marketing and community engagement. You will work closely with the Digital Marketing Manager to develop and implement a comprehensive Social Media strategy that boosts brand awareness, drives sales, and fosters loyalty among our customers.

Your Key Responsibilities:

  1. You will collaborate with Global Brand Teams on Direct-To-Consumer (DTC) store strategy, overseeing stock levels, product catalog, pricing, merchandising, payments, customer care, fulfillment, web updates, content, and traffic-driving initiatives.
  2. You will partner with experts in the Digital Centre of Excellence to expand our DTC channels across all Spirits brands in the portfolio.
  3. You will assist in developing and implementing a world-class Social Media strategy aimed at ensuring brand growth, relevance, and advocacy.
  4. You will create monthly, quarterly, and annual content plans that align with core brand values to ensure timely relevance and visibility.
  5. You will coordinate with agency partners to execute multiple brand campaigns annually across both local and international markets.
  6. You will identify content gaps and work with the Digital Marketing Manager, Brand Teams, and Content partners to develop content that meets the evolving needs of each brand and platform.
  7. You will engage with our online and trade communities through communications and content to build advocacy.
  8. You will develop listening strategies to maximize outbound community management.
  9. You will report on performance monthly, quarterly, and annually to ensure KPIs are met and strategies are optimized as needed.
  10. You will manage the content repository, ensuring global marketing and trade teams have access to globally created and approved content.