Product Marketing Leader

4 days ago

Waterford, Waterford, Ireland beBeeMarketing Full time €90,000 - €110,000

Unlock Product Marketing Excellence

We are seeking a visionary leader to shape the future of our product portfolio and drive impactful market expansion efforts.

This pivotal role requires a world-class storyteller and product marketing leader who can distill complexity into clarity, drive go-to-market efforts, and foster alignment across cross-functional teams.

The ideal candidate will lead our full product lifecycle, from informing the roadmap with market insights to launching new features and driving long-term adoption and growth.

Key Responsibilities:

  • Develop and execute comprehensive product marketing strategies that inform the roadmap, drive go-to-market efforts, and fuel business growth.
  • Craft compelling narratives that resonate with target audiences, support sales, customer success, and brand goals, and foster alignment across cross-functional teams.
  • Partner with Product Management to bring the voice of the customer into the roadmap and ensure alignment on what we build and why.
  • Leverage AI tools and emerging technologies to streamline workflows, enhance messaging development, and uncover new opportunities.
  • Lead a small high-performing team, providing guidance, mentorship, and coaching to drive results and growth.

Requirements:

  • 7+ years of experience in product marketing, with at least 2 years in a leadership role.
  • Deep expertise in core product marketing frameworks, including tiering, launch planning, positioning, segmentation, personas, buyer journey, messaging architecture, etc.
  • A proven track record of developing and executing successful product marketing strategies that drive business growth and foster alignment across cross-functional teams.
  • Strong analytical skills, with the ability to leverage data-driven insights to inform product decisions and drive marketing initiatives.
  • Experience working with AI tools and emerging technologies to streamline workflows, enhance messaging development, and uncover new opportunities.
  • Excellent communication and collaboration skills, with the ability to work effectively with senior leaders across product, marketing, sales, and customer success.

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