Sales and Merchandising Brand Development Executive

2 days ago


Limerick, Limerick, Ireland beBeeMerchandiser Full time €45,000 - €55,000
Drive Sales Growth as a Brand Representative

Elevate your career by joining our dynamic team in the drinks industry. As a Sales & Merchandising Brand Representative, you will play a pivotal role in driving sales through direct selling, business development, data analysis, and merchandising.

The ideal candidate will possess excellent verbal communication and personal organizational skills, with a proven track record of hitting and exceeding both Sales and Merchandising KPIs.

  • Key Responsibilities:
    • Indirect selling and merchandising in convenience channels (Supervalu, Centra, Spar, Mace, Londis)
    • Increasing core range distribution for brand and client products
    • Presenting and detailing benefits to retailers of stocking client products
    • Merchandising all client SKUs and replenishing stock on shelf, building display units and feature displays
    • Completing full journey plans on a weekly basis
    • Placing FSUs and Point of Sale to drive incremental sales
    • Meeting set targets for POS placement
    • Reporting all in-store activity via handheld
Essential Qualifications:
  • Sales and merchandising experience in the FMCG sector
  • Excellent verbal communication and personal organizational skills
  • Ability to overcome objections and strong business acumen
  • Proven record in hitting and exceeding both Sales and Merchandising KPIs
  • Experience in increasing core range distribution
  • Understanding of margin calculations
  • Understanding of merchandising, category planning, and planograms
  • Strong technological acumen
  • Full clean driving license
  • At least 2 years' experience in this sector


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