Public Relations Specialist
1 week ago
Job Summary
We are seeking a highly experienced Public Relations Specialist to drive impactful campaigns in Europe, focusing on elevating awareness of Procore across strategic markets. As the Regional Communications Director, you will oversee, strategize and execute Public Relations initiatives, connecting campaigns with product and company news to drive awareness of who Procore is and how we partner with the construction industry.
The ideal candidate will have 8-10 years of proven experience in driving impactful Public Relations programs, preferably with a mix of in-house and agency experience for high-growth SaaS companies. A deep understanding of the media landscape in the United Kingdom/Ireland is required, as well as a proven ability to take global company narratives and apply them locally to support regional campaign efforts.
Key Responsibilities:
- Oversight and execution of Public Relations campaigns in Europe, including campaign and product launches, regional events, and thought leadership initiatives.
- Identify, build and maintain relationships with key influential media in the United Kingdom and Ireland.
- Partner with Marketing, Product, and Revenue teams to uncover local stories, insights, and thought leadership angles to generate regular content for priority markets.
- Build and maintain region-specific editorial calendars.
- Manage, prepare, and staff in-region media and speaking opportunities, working closely with spokespeople.
Requirements:
- 8-10 years of proven experience in driving impactful Public Relations programs.
- Deep understanding of the media landscape in the United Kingdom/Ireland.
- Proven ability to take global company narratives and apply them locally to support regional campaign efforts.
- Executive presence, comfortable with direct open communication and coaching, discourse and critical thinking.
- Excellent written and verbal communication skills.
- Naturally curious, collaborative, calculated.
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