Digital Marketing Specialist

6 days ago


Dublin, Dublin City, Ireland VisualMax Full time

Company Overview:

VisualMax is a dynamic company that prides itself on delivering exceptional marketing solutions to its clients. We are seeking a talented Digital Marketing Specialist to join our team and help drive our marketing efforts forward.

Job Description:

We are looking for a highly motivated and organized individual with a strong background in digital marketing. The successful candidate will have experience in creating and executing digital marketing campaigns, including social media, email marketing, and paid advertising. They will also have excellent analytical skills and be able to monitor and analyze campaign metrics to evaluate performance and identify areas for improvement.

Key Responsibilities:

  • Digital Marketing: Assist in the creation and execution of digital marketing campaigns across various channels, including social media, email marketing, and paid advertising.
  • Campaign Management: Collaborate with the marketing team to develop engaging and compelling campaigns for digital platforms, ensuring joined-up thinking across other marketing channels.
  • Data Analysis: Monitor and analyze digital marketing metrics to evaluate campaign performance and identify areas for improvement.
  • CRM System Management: Align all digital activities to automate and link through our company's CRM system to effectively track and improve ROMI.

Required Skills and Qualifications:

  • Bachelor's degree in Marketing, Business, or a related field.
  • 2-3 years' experience in a marketing role, preferably in a professional services environment.
  • Experience viewing marketing activities through a commercial lens.
  • Some project management experience desirable.
  • Strong interest in digital marketing, performance marketing, and data analysis.
  • Experience with digital marketing tools, including Google Analytics, Google Ads, social media platforms, CRM systems.
  • Basic understanding of personalisation and conversion tracking.
  • Detail-oriented and organized with an analytical mindset and the ability to interpret and derive insights from data.
  • Ability to work independently, autonomously, and collaboratively in a fast-paced, deadline-driven environment.

Benefits:

  • Career progression opportunities within the company.
  • Annual leave purchase scheme.
  • State-of-the-art office facilities.
  • Central location.
  • Travel green allowance voucher.
  • Digi Doc.
  • Adoptive leave increase.
  • Together anywhere leave.
  • BDO learning and development programme.
  • Coverage of professional subscription.


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