Brand Strategist

Job Overview
Hunter Savage is seeking a skilled Brand Manager to drive brand strategy and market expansion for our client, a leading food company experiencing strong growth. This newly created role offers a fantastic opportunity to shape the company's future direction.

About the Role
- Develop and implement a comprehensive brand strategy to drive awareness, engagement, and growth.
- Lead the marketing function, managing a Marketing Executive and working closely with external agencies.
- Oversee brand campaigns, product launches, and digital marketing initiatives to strengthen market positioning.
- Conduct market research and competitor analysis to inform strategic decision-making.
- Collaborate with cross-functional teams to ensure brand consistency across all channels.
- Monitor performance metrics and optimise strategies based on insights.
- Manage marketing budgets and ensure strong return on investment (ROI).

Requirements
- Proven experience in brand management, ideally within FMCG or the food industry.
- Strong understanding of consumer trends, digital marketing, and brand positioning.
- Experience managing teams and working with external agencies.
- A strategic thinker with a hands-on approach and the ability to drive results.
- Excellent communication and project management skills.

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