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Digital Marketing Strategist
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As a Digital Marketing Strategist, you will be responsible for leading brand strategy across both digital and on-site platforms, driving social media engagement, and ensuring consistent branding. This is an exciting opportunity to take the next step in your marketing career, particularly if you have 3+ years of experience in marketing.
Key Responsibilities:
- Social Media Management: Develop and execute social media strategies to boost brand awareness and engagement.
- Brand Auditing & Protection: Ensure consistent use of branding across all digital platforms and physical assets, collaborating with the Graphic Design team.
- Branding at Construction Sites: Manage branding efforts across digital and on-site locations, ensuring cohesive visual identity.
- Competitor Analysis: Monitor and analyze industry trends and competitors, providing actionable insights to adapt marketing strategies.
- Collaboration with HR: Align marketing and recruitment efforts to build the company's employer brand and attract top talent.
About You:
- Bachelor's degree in Marketing, Communications, or related field.
- 3-5 years of experience in marketing with a focus on social media, digital content, and branding.
- Strong project management and collaboration skills.
- Experience in brand protection, competitor analysis, and digital content strategies.
- Experience with Adobe Creative Suite, Canva, WordPress, or photography is a plus.
