Sales and Communications Director

4 days ago


Kilkenny, Kilkenny, Ireland Lawler Sustainability Full time

Company Overview

LAWLER SUSTAINABILITY is an award-winning, multi-disciplinary engineering business headquartered in Kilkenny, with offices in Dublin and London. Our client base spans Ireland, the UK, Europe, and the Middle East.

We are seeking a seasoned Senior Sales and Communications Lead to work closely with company directors and CEO. This individual will be comfortable engaging with stakeholders at all levels, including leads, existing clients, senior management, and other key personnel.

This role requires strong written and oral presentation skills, with a keen attention to detail and experience delivering campaigns on-time and to the expected standard.

Key Responsibilities
  1. Sales Management
  2. Client Relationship Management
  3. Lead Generation through Advertising and Marketing Campaigns
  4. Engagement with Existing and Old Clients
  5. Maintenance of Sales Pipeline Projections
Website Updates and Content Creation
  1. Collaboration with Website Designer for Configuration Improvements
  2. Creation and Update of Service Offerings, News Articles, and Other Content
Advertising Campaign and Website Analytics Review
  1. Metric Analysis and Performance Tracking
Marketing Collateral Development
  1. Creation and Dissemination of Marketing Materials in Line with Brand Guidelines
  2. Cross-Departmental Alignment for External and Internal Messaging
Social Media Management and Content Creation
  1. Digital Communication Strategy Development
  2. Content Optimization for Various Channels
  3. Weekly Social Media Feed Updates
  4. Webinar Facilitation for Different Industries
Newsletter Creation and Dissemination
  1. In-House Newsletter Production and Distribution
Requirements
  1. A minimum of five years' experience in digital marketing or communications and sales, including at least two years of team leadership or people management experience.
  2. A Bachelor's degree or equivalent in Communications, Sales, Marketing, or other relevant discipline.
  3. Strong analytical skills and the ability to create and deploy strategic and tactical plans.
  4. Effective problem-solving skills and the ability to work quickly, efficiently, and to tight deadlines.
  5. Technical proficiency in Microsoft Office, Canva, Google Analytics, Active Campaign, WordPress.
  6. CRM System Management: Familiarity with and experience using Active Campaign is advantageous.
  7. A genuine passion for and knowledge of sustainability and the construction industry.


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