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Brand Strategy and Performance Leader

3 weeks ago


Dublin, Dublin City, Ireland Loyalty Rules Full time

Job Description:

We're seeking a highly skilled Assistant Brand Manager Portfolio Strategy to help us sustainably grow our cereal business in Europe. This role will be part of the Portfolio Strategy, and Performance team, responsible for shaping a strong portfolio for Kellanova's Cereal category.

The successful candidate will report to the Senior Brand Manager Portfolio Strategy and Performance and work on a 12-month contract. This position offers an exciting opportunity to join a dedicated team focused on creating impactful brand experiences and driving commercial success in Europe.

Your Key Responsibilities:
  • Brand and Portfolio Strategy: Develop brand and portfolio strategic priorities, informing marketing plans and driving commercial goals. Collaborate with key stakeholders to define a category vision and growth story.
  • Marketing Initiatives: Support Consumer and Shopper and Innovation teams in developing European marketing initiatives, focusing on consumer promotions.
  • Better Days Strategy (ESG): Translate the company's ESG commitment (Better Days Promise) into meaningful and actionable strategies and initiatives for the Kellanova's Cereal portfolio.
  • Brand Performance: Analyze portfolio performance across markets, connecting with stakeholders to understand performance drivers and business opportunities.
  • Collaboration: Work closely with the end-to-end team to ensure alignment with brand and portfolio strategy and priorities.

About Our Team:

We're a dynamic team of professionals passionate about creating impactful brand experiences and driving commercial success in Europe. We celebrate boldness and empower our employees to challenge the status quo, achieve results, and win together.