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Digital Marketing Strategist

2 weeks ago

Galway, Galway, Ireland beBee Careers Full time
About the Role

We are seeking a highly skilled Digital Marketing Manager to join our team. As the Digital Marketing Manager, you will be responsible for managing all brand communications through digital channels within our organization.

Key responsibilities include developing a digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.

Your Key Responsibilities:
  • Develop digital marketing strategy by analyzing market trends and consumer behavior.
  • Plan and execute all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
  • Design, build, and maintain our social media presence.
  • Develop a website traffic plan and create goals to meet.
  • Create, maintain, and implement digital marketing and editorial calendars.
Requirements

To succeed in this role, you will need a Bachelor's degree in marketing or a related field and proven working experience in digital marketing.

You should also have demonstrable experience leading and managing SEO/SEM, marketing database, email, social media, and/or display advertising campaigns.

A strong understanding of optimizing landing pages and user funnels is essential.