Ad Operations Specialist
2 weeks ago
At ServiceNow, our technology makes the world work for everyone, and our people make it possible. We move fast because the world can't wait, and we innovate in ways no one else can for our customers and communities. By joining ServiceNow, you are part of an ambitious team of change makers who have a restless curiosity and a drive for ingenuity. We know that your best work happens when you live your best life and share your unique talents, so we do everything we can to make that possible. We dream big together, supporting each other to make our individual and collective dreams come true. The future is ours, and it starts with you.
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Unsure if you meet all the qualifications of a job description but are deeply excited about the role? We still encourage you to apply At ServiceNow, we are committed to creating an inclusive environment where all voices are heard, valued, and respected. We welcome all candidates, including individuals from non-traditional, varied backgrounds, that might not come from a typical path connected to this role. We believe skills and experience are transferrable, and the desire to dream big makes for great candidates.
Job DescriptionWe are seeking a dynamic Ad Operations Specialist to join our fast-paced, groundbreaking Digital Acquisitions Strategy and Operations team (DASO). The role requires an acute attention to detail, an eye for operational efficiencies, and a mastery of workflows and processes.
The ideal candidate has a proven track record of executing digital ad campaigns to meet performance goals. They have expertise or familiarity within the digital advertising landscape (primarily display programmatic, paid social ads, SEM, analytics and attribution).
What you get to do in this role:
- Provide technical support regarding creative and product capabilities
- Work with internal teams for Campaign/IO Approval and sox compliance
- Create and participate in QA workflows with external teams to ensure best practices and compliance on campaign set up including review of placements, bids and rates
- Work with our creative teams on the setup, QA and launch of creatives on campaigns
- Work closely with all DSP and ad tech partners as well as ad agencies to effectively launch and maintain all campaigns
- Perform daily evaluations and optimizations for campaign health, suggesting reallocations and ensuring full delivery of all campaigns against budget and campaign goals
- Conduct case studies for optimization
- Provide delivery reports to account managers and internal Brand and Campaigns teams
- Help maintain campaign maintenance reporting and other operational workflows
- Troubleshoot all technical issues related to campaigns and ad technology usage
- Partner with other internal teams to ensure ad execution aligns with the rest of Digital Acquisition strategy
- 2-3 years of ad operations and digital marketing experience
- Familiarity with the digital advertising landscape and related technologies
- Robust proficiency in Google Campaign Manager (GCM360), DV360, social media platforms, Adobe Analytics, Tableau or similar ad tech and BI tools is a plus
- Strong communication and interpersonal skills
- Excellent attention to detail, operationally minded
- Technical proficiency in ad technology with a high capacity for problem solving
- Comfort with business analytics and producing data-driven insights and reporting
- Quick learner with a passion for learning new technologies
ServiceNow is an Equal Employment Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, sex, sexual orientation, national origin or nationality, ancestry, age, disability, gender identity or expression, marital status, veteran status or any other category protected by law.
At ServiceNow, we lead with flexibility and trust in our distributed world of work. Click here to learn about our work personas: flexible, remote and required-in-office.
If you require a reasonable accommodation to complete any part of the application process, or are limited in the ability or unable to access or use this online application process and need an alternative method for applying, you may contact us at talent.acquisition@servicenow.com for assistance.
For positions requiring access to technical data subject to export control regulations, including Export Administration Regulations (EAR), ServiceNow may have to obtain export licensing approval from the U.S. Government for certain individuals. All employment is contingent upon ServiceNow obtaining any export license or other approval that may be required by the U.S. Government.
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