Computational Ads Specialist

4 days ago


Dublin, Dublin City, Ireland ManpowerGroup Ireland Full time
Job Description:

We are seeking a highly skilled AI-driven advertising professional to join our team as a computational ads specialist. In this role, you will be responsible for designing and implementing advanced solutions in programmatic advertising, budget pacing, fraud detection, and campaign optimisation.

Responsibilities:
  1. Develop and optimize bidding strategies for contract and auction-based advertising.
  2. Enhance smart bidding algorithms and budget allocation to maximize advertising exposure.
  3. Improve campaign performance by focusing on budget fulfillment, cold start strategies, campaign stability, fraud prevention, and attribution.
  4. Lead research into computational advertising mechanisms and maintain the technical competitiveness of bidding frameworks.


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