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Brand Manager

1 month ago

Dublin, Ireland The People Group Full time

Direct message the job poster from The People Group

Imagine stepping into a role where you are the heartbeat of some of Ireland’s leading brands. As Brand, Category, and Shopper Champion, you are the architect of success—blending strategy, creativity, and ambition to propel brands to new heights.

From the boardroom to the shop floor, you will be the driving force behind Consumer, Shopper, and Joint Commercial Plans, ensuring they not only meet but exceed growth expectations. With full P&L ownership, your decisions will shape the future, turning insights into impact and partnerships into long-term success stories.

Role Overview

  • Take ownership of a portfolio of healthcare brands, managing their success as if they were your own.
  • Develop and execute strategic plans that drive sales, expand market share, and strengthen brand presence.
  • Transform data and insights into actionable strategies that influence key business decisions.
  • Build relationships with brand partners that go beyond transactions—fostering collaboration and trust.
  • Craft pricing, promotional, and range selection strategies that put our brands ahead of the competition.
  • Lead the charge on shopper marketing and in-store activation, ensuring a seamless consumer experience.
  • Oversee consumer marketing campaigns, adapting global strategies for local impact.
  • Represent brands at trade and consumer events, acting as their champion and advocate.
  • Work closely with sales, merchandising, and national account teams to ensure flawless execution of brand plans.
  • Forecast stock and financials with precision, ensuring optimal availability and profitability.

What You Bring

  • You’re not just experienced—you’re passionate. You see opportunities where others see challenges, and you thrive in a fast-paced, dynamic environment.
  • 3+ years in Brand, Marketing, or Client Management within healthcare, pharmacy sector or OTC products
  • A track record of delivering innovative brand strategies with tangible results.
  • A business-related third-level qualification (preferred but not essential).
  • Commercial acumen, including ROI analysis and promotional evaluation.
  • A deep understanding of regulatory environments (HPRA processes).
  • Expertise in category management and trade execution.
  • Strong analytical skills with forecasting proficiency.
  • Proficiency in Excel and PowerPoint to deliver impactful presentations.
  • Awareness of industry trends and external market influences.

For more information on this role, call 01 661 9636

Job Ref: 9361PL

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing

Industries

Retail and Pharmaceutical Manufacturing

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