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Head of Strategy
4 months ago
Danoners are steering us to a more sustainable future, helping to make the world healthier. As a certified B-Corp, we have our Danone Impact Journey to 2025. This will only be possible with every one of our leaders. Do you want to be one of them?
For more information on our Danone Impact Journey clickHERE .
Role Purpose
Be the strategic catalyst for growth within Plant based, Dairy & Beverages (Healthy Nutrition) through deep and compelling understanding of people, market and category, ensuring consumers/shoppers are central to business decision making.
Key Responsibilities:
Uncover deep human and societal tensions that feed the creation of growth/equity platforms and consumermanifestos.
Design develop and lead implementation of competitively superior frameworks to unlock growth opportunities acrossthe Healthy Nutrition categories.
Generate and evolve annual 'learning plan' in alignment with Leadership team for each category to close knowledge gaps.
Lead recommendations to effectively impact marketing strategy, innovation pipeline, execution strategy.
Accountable for all ad hoc Brand-led primary research across positioning, innovation and communications and co-build strategy with relevant Category Directors/Heads.
Accountable for all market, consumer, shopper, category and channel ad hoc primary research projects.
Oversee management of all external research and insight agencies;identify agile, innovative and value-added research methodologies and analytical approaches which lead to smarter decision making across all areas of the business.
Accountable for analysis and reviews of Market and Category trends which harmonise various sources of insight anddata to generate compelling narratives which provoke and inspire.
Accountable for delivery of key inputs like category forecasting and in-market performance analysis in GPS, AOP and Strategic Planning Process.
Manage the Healthy Nutrition Strategy and Insights team and develop strong relationships with local/global stakeholders.
Ownership and accountability for research budget.
Key Interactions:
- Marketing: Category Directors and Marketing VP, Healthy Nutrition Brand Teams; Growth Platform InnovationLead
- Channel Category Development leadership team including: Commercial Directors and Leadership teams of Revenue Growth Management, Category & Comm Planning, Shopper, Research & Iinnovation, and Data Team(IT andFinance)
- Senior contacts at External Research, Data and Insight Agencies
- Senior contacts at Retail Customers
- Global counterparts and category/commercial senior leaders
Scope and Impact:
UKI Scope
Lead for S&I for Dairy, Plant Based and Beverages
Line Management and leadership of team of 4
Ownership and accountability for research budget
About youWe would like you to demonstrate the following key skills:
Thinks beyond own scope and is able align with business decisions made outside function
Sets aligned strategic vision for functional area while showing curiosity to challenge existing thinking
Demonstrates aptitude in both strategy and detail and can adapt to an agile, complex environment
Leads with authenticity, demonstrates strong empathy, absorbs pressure and transmits clarity
Engages with and influences a wide range of stakeholders with impact and gravitas
Navigating a complex senior stakeholder matrix (Directors and Board) across 3 teams
Strategic Catalyst for People-Centric Growth
Uncovers Deep Human Truths to build manifesto brands
Drives People Centric Innovation
Leads through digital fluency, data mastery and storytelling
Direct personal experience of:
Leading large, complex projects with cross functional involvement
Generating compelling stories from a wide range of continuous, qual and quant research sources
Uncovering powerful insights that have led to clear actions which delivered business value
Agile 'test and learn' methodologies as well as deep knowledge of traditional research design
About usAt Danone UK & Ireland, we are committed to delivering better health through better nutrition for millions of consumers and patients in our communities.Diversity, Equity, and Inclusion (DEI) is deeply embedded in Danone's DNA, representing our core values and beliefs. We embrace diversity as a driving force for positive change, nurturing an inclusive workplace where every individual is valued.
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