Online Vehicle

Online Vehicle & Digital IT Specialist - M50
Job Title:
Online Vehicle & Digital IT Specialist
Reports to:
General Manager
Location:
Denis Mahony Ltd.
M50, Exit 5, North Rd, Dublin 11, D11 T950
Opening Date:
August 2024
Job Purpose
The Denis Mahony Motor Group was founded in 1963 on Glasnevin Hill, Dublin 11.
Since then, the group has transformed itself into one of the leading motor retail groups in Ireland.
The group has branches in Kilbarrack and Exit 5, M50, with a portfolio of renowned car franchises such as Toyota & Lexus and the aftersales agents for Mercedes-Benz.
Each branch has its own fully equipped, state-of-the-art service department.
The Denis Mahony Motor Group has its own finance company, City and County Finance, and Ireland's largest independent vehicle leasing and fleet management provider in Mahony Fleet (Formerly Avis Fleet Solutions).
The Denis Mahony Motor Group has grown and expanded over the last 60 years but the philosophy that this company was built on remains true still to this day – Our Customer's Needs Drives Us.
We are committed to providing quality service to our customers at all times.
To assist in our push to a better online experience for our customers, the group currently wishes to recruit a full-time Online Vehicle & Digital IT Specialist to join our team based across the group in both branches.
Responsibilities will include
Creating, editing and managing digital advertising production consistent with the organisation's brand, style and tone.
This will entail taking photos and videos of cars.
Increasing brand awareness, growing online traffic and generating leads.
Development of Denis Mahony's online presence using all social media mediums, Facebook, YouTube, Twitter, Instagram, Google, TikTok.
Monitoring key metrics such as audience growth, audience profile, audience engagement, content reach, and engagement by content type and leads.
Reacting to analytics and implementing continuous optimisation.
Showcasing our brand USPs to an online audience.
Conducting periodic web content audits across all media, editing the websites where necessary.
Updating and developing our websites and adding functionality in line with new IT trends.
Building IT infrastructure to assist and benefit the sales, workshop and parts departments.
Liaising with our franchises IT departments and IT suppliers and implementing a framework to ensure all new updates are implemented in a timely manner.
First point of call on all web and data security matters.
Responsible for preparing, implementing and managing all online vehicle content across the Denis Mahony retail business.
Desirable experience and skills
Have a Degree in IT or Marketing.
Possess excellent IT skills with a good knowledge of website analysis and maintenance.
Have social and digital media experience.
Exhibit excellent verbal and written communication skills.
Have strong organisational and planning skills, with excellent attention to detail.
Be proactive, self-motivated and have the ability to work on your own initiative.
Have a proven ability to build strong relationships and work well with multiple stakeholders in the business.
Hold a full, valid and current driving licence.
Have experience in a retail motor industry sales position.
Previous experience or knowledge of the Toyota, Lexus or Mercedes-Benz brands is desirable.
Knowledge of automotive financing and ancillary products and services is an advantage.
Experience of Salesforce is an advantage.
Have broad overall business acumen and industry knowledge.
Suitably qualified and experienced candidates should forward their letters of application together with a full Curriculum Vitae and an indication of their salary expectation to:
Noel Rabbitte, Operations Director, Denis Mahony Motor Group, Exit 5 M50, North Road, Dublin 11, D11 T950.
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