Workflow | B2B Coffee Solutions Specialist

4 weeks ago

Dublin, Dublin City, Ireland Coffeeangel Full time

About Workflow Workflow, part of the Coffeeangel Group, empowers Ireland's hospitality sector with efficiency-focused equipment solutions, technical expertise, and operational consulting.
We specialise in helping coffeeshops, cafes, offices, and retailers optimise workflows and enhance efficiency while maintaining specialty coffee quality. Role Overview This role is central to expanding Workflow's B2B footprint.
You will drive sales of specialty coffee equipment (e.g., Übermilk One, Markibar Izaga grinders, Cinoart tools), lead installations, and provide hands-on consulting to improve clients' operational efficiency.
The position requires a unique blend of technical mastery, sales acumen, and problem-solving agility.
Early morning starts are essential. Key Responsibilities B2B Sales & Consultative SolutionsProspect and onboard new clients (coffeeshops, cafés, offices, hotels) through tailored equipment and workflow solutions.Conduct site audits to identify efficiency gaps and recommend Workflow products/services.Achieve sales targets for equipment, maintenance contracts, and consumables Technical OperationsInstall, calibrate, and troubleshoot advanced coffee equipment nationwide, including early-morning deployments.Train clients on equipment use, maintenance, and workflow optimisation (e.g., tamping consistency, milk system efficiency).Provide rapid on-site technical support to minimize downtime for clients.Client Success & RetentionAct as the primary post-sale contact, ensuring seamless adoption of Workflow solutions.Deliver follow-up training and process reviews to maximize client ROI.Identify upselling opportunities through proactive account management.Market IntelligenceReport client feedback to guide Workflow's product development and service improvements.Stay updated on industry trends (e.g., automation, sustainable workflows) to position Workflow as a thought leader.Person Specification Essential3+ years in specialty coffee technical roles (e.g., equipment technician, barista trainer) and/or B2B sales.Expertise in installing/troubleshooting commercial coffee equipment (grinders, milk systems, brewers).Proven ability to simplify technical concepts for non-technical audiences.Full, clean driver's license + over 25 years old (insurance compliance).Flexibility for nationwide travel, including early starts (5–6 AM installations).DesirableSCA Coffee Technician/Barista certification.Experience in process optimisation or hospitality consulting.Familiarity with Workflow's product range (e.g., Übermilk One, Markibar grinders).Remuneration & Benefits Component Details Base Salary €42,000–€48,000 (experience-dependent) Performance Bonus Quarterly sales/retention targets (€3k–€6k annually) Company Vehicle Fully equipped van + toll tag/fuel card Expenses Accommodation/meals covered for overnight trips Training SCA certifications funded annually Tools Specialist toolkit, laptop, and phone provided Holidays 21 days + public holidays

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