Marketing Campaign Manager

2 weeks ago

Dublin, Dublin City, Ireland DeviceAtlas Full time

About DeviceAtlas

Join DeviceAtlas, a fast-growing software company with a vital mission and vision. Our talented and diverse team is dedicated to helping companies deliver seamless digital experiences to their customers across all devices. We hold multiple patents on device recognition and intelligence, and our flagship products, DeviceAtlas and DeviceAssure, are trusted by leading enterprise clients.

As a key member of our rapidly expanding team, you'll have an immediate impact on our product and customer growth, working from our headquarters in Dublin city center.

The Role

This is a temporary role providing a maternity cover. The anticipated duration is 14 months.

We are seeking an experienced Marketing Campaign Manager to own the strategy, planning, and execution of marketing campaigns for the DeviceAtlas suite of products. The ideal candidate has end-to-end experience running digital marketing channels for B2B tech organizations with a strong focus on enterprise clients. You will be a master of communicating with and influencing key internal stakeholders, including our product, technology, and sales teams.

We offer a hybrid schedule, medical and dental VHI coverage, 10 sick days and additional annual leave days, among other benefits.

Key Responsibilities

  • Plan and execute integrated marketing campaigns to generate new customers and build a robust sales pipeline.
  • Manage all digital marketing channels, from programmatic and ABM campaigns to social media and content marketing, ensuring alignment with brand guidelines and organizational goals.
  • Analyze campaign performance and compile regular reports, providing data-driven insights to optimize future initiatives.
  • Collaborate closely with product and sales teams to ensure campaigns are technically accurate and effectively represent our products, driving results that meet business objectives.
  • Organize and promote our presence at trade shows, exhibitions, and other promotional events.

Who You Are

Basic Qualifications:

  • You have at least 3 years of experience in a performance or digital marketing role within a B2B organization.
  • You have a proven track record of hitting lead and pipeline targets through effective campaign management.
  • You have recent experience working for an emerging tech company, ideally targeting enterprise customers.
  • You have hands-on working experience with programmatic advertising channels including Linkedin, Meta, Google Ads and marketing, CRM, and ABM tools.
  • You possess exceptional written and spoken communication skills and are a highly organized, autonomous, and self-motivated professional.
  • You have a strong ability to plan and execute B2B programmatic and ABM campaigns.

Preferred Qualifications:

  • You are an entrepreneurial self-starter with the ability to thrive in a fast-paced environment.
  • You have experience running successful campaigns for a highly technical audience.
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