Product Marketing Manager, Workvivo

2 weeks ago


Dublin, Dublin City, Ireland Zoom Full time
What you can expect

We are looking for a sharp, creative, and execution-focused Product Marketing Manager. This role is to help shape how Workvivo is positioned in the market. Through supporting sales and partner success, and crafting messaging that resonates with customers. Reporting to the Head of Product Marketing, you'll play a crucial role in defining how we tell our story. Enabling sales, and ensuring that every product launch, campaign, and piece of content aligns with our bold, category-defining vision. This isn't a behind-the-scenes role. Being front and centre, you'll be hands-on in building the product marketing function. Working cross-functionally with Sales, Product, and Marketing to ensure our positioning is clear, compelling, and differentiates us in a competitive market.

About the Team

Work isn't just about tasks and deadlines—it's about people. At Workvivo, we're transforming how organisations foster culture, connection, and engagement at scale. Our platform replaces outdated intranets, fragmented internal comms, and engagement tools with a single, seamless employee experience platform. As one of the fastest-growing SaaS companies in the world, we're pioneering a new category that redefines how employees connect with their work and each other. Now, as part of Zoom, we're scaling even faster. This is a rare opportunity to join a category leader and drive impact in a company that's reshaping the future of workplace culture.

Responsibilities

1. Enabling Sales - Create sharp, high-impact sales decks, battle cards, and training materials that help sales win.
2. Developing clear, compelling product messaging that differentiates Workvivo and resonates with buyers.
3. Taking products to market end-to-end—from planning to execution—aligning product, sales, and marketing.
4. Tracking industry trends, analyze competitors, and uncover insights to sharpen positioning.
5. Owning customer newsletters, roadmap updates, and in-app messaging to keep users engaged.
6. Writing and updating product pages, landing pages, and key content to drive awareness and conversion.

What we're looking for

1. Have B2B SaaS product marketing with a track record of driving impact.
2. Have experience in crafting compelling narratives that resonate.
3. Able to create assets and training that help sales teams win.
4. Understand market trends, competitors, and product fit.
5. Grasp the product at a PM level and simplify complexity for buyers.
6. Can collaborate seamlessly with Product, Sales, and Marketing.
7. Thrive in fast-paced scaling environments.

Ways of Working
Our structured hybrid approach is centered around our offices and remote work environments. The work style of each role, Hybrid, Remote, or In-Person is indicated in the job description/posting.

Benefits
As part of our award-winning workplace culture and commitment to delivering happiness, our benefits program offers a variety of perks, benefits, and options to help employees maintain their physical, mental, emotional, and financial health; support work-life balance; and contribute to their community in meaningful ways. Click Learn for more information.

About Us
Zoomies help people stay connected so they can get more done together. We set out to build the best collaboration platform for the enterprise, and today help people communicate better with products like Zoom Contact Center, Zoom Phone, Zoom Events, Zoom Apps, Zoom Rooms, and Zoom Webinars.
We're problem-solvers, working at a fast pace to design solutions with our customers and users in mind. Here, you'll work across teams to deliver impactful projects that are changing the way people communicate and enjoy opportunities to advance your career in a diverse, inclusive environment.

Our Commitment
We believe that the unique contributions of all Zoomies is the driver of our success. To make sure that our products and culture continue to incorporate everyone's perspectives and experience we never discriminate on the basis of race, religion, national origin, gender identity or expression, sexual orientation, age, or marital, veteran, or disability status. Zoom is proud to be an equal opportunity workplace and is an affirmative action employer. All your information will be kept confidential according to EEO guidelines.

We welcome people of different backgrounds, experiences, abilities and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law.

If you need assistance navigating the interview process due to a medical disability, please submit an Accommodations Request Form and someone from our team will reach out soon. This form is solely for applicants who require an accommodation due to a qualifying medical disability. Non-accommodation-related requests, such as application follow-ups or technical issues, will not be addressed.

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