Senior Marketing Executive

3 weeks ago

Dublin, Ireland The People Group Full time

Are you ready to lead marketing for a fast-growing, brand with global ambitions?

We’re on the hunt for a dynamic, self-starter Senior Marketing Executive. This is a high-impact role in an agile environment where your creativity and commercial acumen will directly influence brand growth across multiple markets.

14 Day Manicure are a rapidly scaling beauty brand with a loyal customer base, premium positioning, and a bold global vision. They operate in an energetic, collaborative environment where every team member plays a key role in shaping the future of the brand.

As the Senior Marketing Executive, you'll work closely with the Founder to:

- Develop and lead quarterly & monthly marketing strategies for Ireland, the UK, and emerging markets
- Create and manage end-to-end marketing campaigns across digital, social, PR, events, and retail channels
- Oversee a marketing budget, analyse performance, and optimise spend
- Brief designers and create marketing assets (emails, social, POS, etc.) using Canva or similar
- Write compelling marketing copy, including press releases, product descriptions, SEO blogs (2x/month), emails, and brand decks
- Manage brand shoots, influencer campaigns, product launches, and activations
- Drive footfall and local awareness for their Dundrum store through events and partnerships
- Build a strong PR presence in Ireland and manage a UK PR agency
- Research and brief influencers & content creators (organic and paid)
- Seek out B2B and brand partnerships, including pro and retail lines

Who You Are

- You area creative, commercially minded marketer with a proven track record in beauty, lifestyle, or retail (5+ years)
- Experience working in fast-paced e-commerce or retail environments
- A self-starter who thrives in founder-led and start-up environments
- Fluent in social media, trends, and influencer marketing
- You have excellent copywriting and proofing skills, plus an eye for design
- Proficient with Canva, CapCut, Photoshop, or similar creative tools
- Data-savvy, detail-oriented, and excited to grow with the brand
- Bonus: experience managing a team and mentoring others as the business scales

To apply send your CV to jobs@peoplegroup.ie, through our website www.peoplegroup.ie

For more information call 01 661 9636

Location: Remote - Dublin Based

Salary: DOE

Job Ref: 9419EK

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