Marketing Executive

5 days ago

Tralee, Ireland The HR Suite Full time

Bathrooms4U are one of the top bathroom refurbishment companies in Ireland. Boasting over 20 years of experience in full bathroom refurbishments. You will find satisfaction in working within a relaxed and people-centric environment, dedicating your time to nurturing client connections and contributing to the development of their dream bathroom. What are we looking for in a Marketing Executive? This is an amazing opportunity for an individual who wants to work and progress their career working for an growing and exciting brand, a growing team, and a company who has equal value in our loyal customers as we do our amazing employees. The successful candidate will be a highly skilled Marketing Executive to lead and execute performance-driven marketing campaigns for a growing business. The ideal candidate will bring proven experience in organic content creation, as well as tracking and analysing Google & Meta Ads, with a strong understanding of how to drive qualified leads and measurable ROI within the construction sector. This is a Specific Purpose / Fixed-Term Position to cover Maternity Leave. There is the potential for the role to be extended or made permanent as the business continues to expand. We are entering an exciting phase of growth and this role offers the opportunity to make a real impact on our brand and marketing strategy. Key Responsibilities: Create and manage organic content across social media platforms to support brand engagement and SEO. Plan, execute, and optimise digital advertising campaigns across Google Ads, Meta (Facebook & Instagram) and other relevant channels. Develop and implement strategies to increase lead generation and brand visibility within target markets. Manage advertising budgets and track campaign performance against KPIs. Conduct keyword research, audience segmentation, and testing to continuously improve campaign results. Collaborate with the design and content teams to develop high-performing ad creatives and landing pages. Oversee organic and paid social media strategies to enhance engagement and conversion. Analyse data to produce clear insights, reports, and recommendations for management. Support wider marketing initiatives including website updates, email campaigns, partnerships, and local marketing activities. Skills & Experience Minimum 4 years experience in a digital marketing role, ideally within the Interiors or Construction Sector. Strong proficiency in Google Ads, Meta Ads, and Google Analytics. Experience managing and optimising paid search and social campaigns to deliver measurable ROI. Understanding of SEO, conversion tracking, and remarketing strategies. Excellent copywriting and communication skills with an eye for engaging creative. Analytical mindset with strong reporting and problem-solving skills. Ability to manage multiple campaigns and deadlines independently. Experience with CRM Platforms (e.g. HubSpot) preferable but not essential. Familiarity with TikTok, YouTube, Houzz and Pinterest. Proven ability to influence and partner with Senior Leaders and cross-functional teams. Ability to take constructive feedback from the Senior Leadership Team. Comfortable working in a fast-paced dynamic environment. High level of digital literacy and experience with business systems. Excellent communication and interpersonal skills, with the ability to inspire trust and motivate teams. The aim of this job specification is to give you guidelines on your role. The accountabilities may change in line with the needs of the business. Skills: Social Media Management Google Ads Meta Ads Team Player

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