Store People

Because people are more than just your day job. Connect, our way.

People and Culture at Primark

Our team has created a workplace of inspiration and growth. Be a part of building an inclusive and empowering culture, where every colleague’s unique abilities are recognised and celebrated. Collaborate with a team committed to the wellbeing of our workforce and define what it means to work at Primark.

What You’ll Do as a Store People & Culture Business Partner

In your role, you’ll collaborate with different people across a range of skillsets. Here’s a flavour of your day-to-day:

- Recruitment & Workforce Planning – Develop strategies for challenging recruitment needs, support managers with effective hiring practices, and provide interview coaching.

- Learning & Development – Coach Store Managers and Retail teams, ensure delivery of core learning programs, and identify training solutions to build capability.

- Engagement & Well-being – Maintain Primark culture, drive colleague engagement through surveys and action plans, and embed global well-being initiatives.

- Performance & Talent Management – Oversee performance review processes, coach managers on feedback, manage talent pipeline, and facilitate succession planning.

- Employee Relations & Compliance – Ensure adherence to policies and employment law, coach managers on ER matters, liaise on complex cases, and manage works council/trade union compliance.

- Business Alignment & Operational Impact – Align P&C activities with global strategy, embed change programs, monitor KPIs, oversee payroll, and identify efficiency improvements.

What You’ll Get

People are at the heart of what we do here, so it’s essential we provide you with the right environment to perform at your very best.

Let’s talk lifestyle: Healthcare, pension, and potential bonus. 27 days of leave, plus bank holidays and if you want, you can buy 5 more. Because Primark is all about tailoring to you, we offer Tax Saver Tickets, fitness centre, and a subsidised cafeteria.

What You’ll Bring

Here at Primark, we want everyone to feel valued – so please bring your authentic self to work, of course with some other key experience and abilities for this role in particular:

- HR Expertise – Minimum 2+ years at HR Manager/Officer level with strong knowledge of employment legislation and experience in works councils/unions.

- Professional Skills – HR qualification desirable; proven ability to coach, influence, and consult effectively with leaders.

- Communication & Facilitation – Highly persuasive communicator with strong delivery and facilitation skills.

- Organizational & Analytical Ability – Excellent organizational skills, ability to manage multiple priorities, and strong problem‑solving with commercial acumen.

- Talent & Change Management – Hands‑on experience in talent development, performance management, and driving change initiatives.

- Sector Experience – Background in retail or similar customer‑facing environments with large colleague headcount.

Does this sound like you? Great, because we can’t wait to see what you’ll bring. You’ll be supported within a team of equally capable people, celebrating who you are and aiding you reach your potential. At Primark, we’re excited about our future - and we’re excited to develop yours.

About Primark

At Primark, people matter. They’re the beating heart of our business and the reason we’ve grown from our first store in Dublin in 1969 to a £9bn+ turnover business and over 80,000 colleagues and over 440 stores in 17 countries today. Our values run through everything we do. In essence, we’re Caring and always strive to put people first. We’re also Dynamic, bravely pushing the boundaries to stay ahead. And finally, we succeed Together.

If you need any reasonable adjustments or have an accessibility request, during your recruitment journey, such as extended time or breaks between online assessments, a sign language interpreter, mobility access, or assistive technology please contact your talent acquisition specialist.

All offers of employment are subject to background checks, including right to work, reference education and for some roles criminal, and financial checks. If you have any concerns, please reach out to our talent acquisition team to discuss.

Our fashion isn’t one-size-fits-all and neither is our culture. Primark promotes equal employment opportunity, we strive to create an inclusive workplace where people can be themselves, access opportunities and thrive together.

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