Senior Brand Manager

6 days ago


Dublin Pike, Ireland Flutter UK & Ireland Full time

Senior Brand Manager – Football – Paddy Power
We’re looking for a new star striker and Senior Brand Manager – Football to join our Marketing Team at Paddy Power, part of Flutter UK & Ireland.
This isn’t just another marketing job. It’s a chance to set the agenda in football culture - building campaigns that redefine the news cycle, spark pub debates, and make millions of fans laugh, debate and take notice.
Reporting to the Senior Marketing Manager - Football, you’ll take the lead on end-to-end delivery of our biggest football brand moments – from Start of Season to The World Cup and beyond. You’ll work hand in hand with our creative, media, commercial, retail, Mischief, PR teams, to deliver campaigns that push the boundaries, fuel talkability and make Paddy Power impossible to ignore.
If you live and breathe football, have a head full of innovative ideas and drive to make them happen, this is your chance to wear the armband and run the game.
Responsibilities Lead the planning, briefing and execution of Paddy Power’s football marketing activity. Write killer briefs, inspire our agencies, whilst managing stakeholders seamlessly. Be a driving force behind iconic moments that fans will remember.
Develop and implement best-in-class media plans and innovative placements, in collaboration with media teams and agency.
Coordinate and deliver activations and events for the Paddy Power Brand (Fan zones, WDC, World Cup). You’ll play a pivotal role in the organisation, management and delivery of events that bring Paddy Power to life.
Collaborate with key stakeholders both internally and outside the Paddy Power business to deliver incremental media value across our biggest sponsorships, such as TalkSport and The Peter Crouch Podcast. You’ll be responsible for activating the sponsorships.
Help deliver, conceptualise and support our Mischief/Content/PR teams in helping Paddy Power drive talkability. This could be through an activation, social video or bespoke OOH ad.
Drive and hold the line on our creative standard, keep Paddy Power distinctive and ensure every campaign balances impact with responsible play.
Requirements FOOTBALL OBSESSED - You don’t just tune in for it – you live for it. You’re across the big talking points, the controversies and the meme culture that fuels it all.
A creative problem solver with the ability to develop ideas and lead groundbreaking marketing plans.
You know how to brief, inspire and lead agencies and stakeholders to deliver outstanding work.
Consistent record of leading multi-channel campaigns for major brands. Comfortable with tight deadlines, high stakes and big audiences.
You excel in finding new, innovative ways to get through and keep fans talking.
A leader and collaborator who can bring multiple teams together, forge strong relationships and deliver best-in-class work under pressure.
Benefits Flexible ways of working – home or office, it’s your choice
£1,000 learning fund
Unlimited holiday
Twice-yearly bonus (with part of it guaranteed)
Pension contribution scheme
Private healthcare
Access to thousands of Udemy courses
Invest via the Company Sharesave Scheme
16 hours paid volunteering time per year
About Paddy Power Paddy Power has been breaking and re-writing the rules since 1988, from on-track bookmakers to cheeky upstart mischief-makers, to part of the largest betting and gaming technology company in the world.
About Flutter Flutter is the world’s leading online sports betting and iGaming operator, with a market leading position in the US and across the world. Our ambition is to change our industry for the better, making use of our significant scale and challenger mentality.
We’re working to be an inclusive employer, and we encourage people from all backgrounds, ways of thinking and working to apply. Everyone brings different perspectives and experiences; you don't have to meet all the requirements listed to apply for this role.
If you need any adjustments to make this role work for you let us know, and we’ll see how we can accommodate them.

#J-18808-Ljbffr



  • Dublin Pike, Ireland The National Lottery Full time

    Reporting directly to the Head of Brand, the Senior Brand Manager will be responsible for overseeing key activities and managing agency partners related to Brand, Advertising & Communications development. The primary objective is to support the delivery of overall business strategies and objectives. This role involves ownership of new marketing campaigns and...

  • Brand Manager

    4 days ago


    Dublin Pike, Ireland Edward Dillon & Co. Ltd. Full time

    Reporting to the Brand Director, the key focus of the Brand Manager role will be to develop and implement the annual brand plans in accordance with budgets and global Maison strategies. Create, translate and execute 360 integrated brand campaigns where relevant including ATL (Media, PR and Digital) plus BTL Programs (On Trade and Off Trade). Owning local...


  • Dublin Pike, Ireland Allied Integrated Marketing Full time

    Senior Account Director, Brand Experience Dublin, Dublin, Ireland Allied Global Marketing is a leading full-service entertainment , culture , and lifestyle-marketing agency. We build strategic campaigns for a diverse range of clients that connect audiences with experiences they love. Our team of experts captures the unique energy of each project with...


  • Dublin, Dublin City, Ireland X Corp. Full time

    Senior Brand Strategist page is loaded## Senior Brand Strategistlocations: Dublin, IEtime type: Full timeposted on: Posted 4 Days Agojob requisition id: R101232Location: Dublin (onsite)\_X, now merged with xAI, is the world's most influential cultural signal, connecting brands with valuable audiences at their most receptive.Next, a global team of...


  • Dublin Pike, Ireland Bulmers Ireland Full time

    Overview Brand Manager for Bulmers Irish Cider – no.1 cider brand in Ireland. The role focuses on managing and developing the Bulmers brand in the Republic of Ireland, constructing, executing, and evaluating annual brand plans, and leveraging insights to deliver impactful brand activation plans that drive growth with consumers and customers. Location ...


  • Dublin Pike, Ireland C&C Group Plc Full time

    Ireland is home to Bulmers, the best loved Irish cider in the world. We grow the apples there and make the cider in the heart of Clonmel, Co. Tipperary where our own orchards are the pride of the town. Our Bulmers cider is a fabric brand in Ireland, the number one by far and our teams in Ireland are proud to manufacture, market, distribute and sell to...


  • Dublin Pike, Ireland Gekko Partners Ltd. Full time

    Territory Sales Manager - Global Technology Brand TSM-Dublin We are Gekko Group - a marketing agency which believes in creating Rewarding Connections for our brands and our employees who are the beating heart of all that we do. So ask yourself, are you a sales driven leader ready to take on an exciting new challenge and create rewarding connections? Join...

  • Brand Manager

    2 days ago


    Dublin 4, Ireland hays-gcj-v4-pd-online Full time

    Your new company Your new company provides market-leading car finance solutions across Ireland. They offer a wide variety of finance, leasing and servicing products and aim to grow their network of dealer partners across the country. Your new role The role of the Brand Manager is critical in maintaining the relationship and co-operation between brands while...


  • Dublin Pike, Ireland Find.co Full time

    We’re a fast-scaling venture studio with a focus on performance marketing, operating in the highly competitive Crypto and iGaming verticals. With a portfolio of brands spanning multiple markets, we blend editorial expertise with commercial firepower. We are seeking a General Manager (GM) with strong expertise in SEO to lead growth initiatives in the...

  • Brand Manager

    4 weeks ago


    Dublin, Dublin City, Ireland Cork Builders Providers Ltd. Full time

    OverviewBrand ManagerPart of Grafton Group Plc, Chadwicks Group, a top 10 listed "Great Place to Work" company, is the market leader in builders merchanting in Ireland with almost 2000 colleagues across ROI & NI. Main brands include Chadwicks, MacNaughton Blair (NI), Cork Builders Providers, Panelling Centre, Davies, Telfords, Heiton Steel, Morgans Timber,...