Head of Online

3 weeks ago


Dublin, Dublin City, Ireland McGuirks Golf Full time

McGuirks Golf are looking to recruit a Website Manager/Head of Online to join our team in our head office in Dublin 11. With 19 stores nationwide and a strong online presence, this is an exciting opportunity for someone to come in and strengthen our online offering and increase sales. Reporting to the Managing Director and Senior Management while collaborating with our buying department, this job will suit a driven and committed individual who can operate and deliver in a fast paced, continuously changing environment. Responsibilities Develop and implement a strong E Commerce strategy which delivers on its targets and increases online sales. Oversee the day to day & weekly online tasks performed by the online team and ensure they are completed to the necessary standards. Use analytics to gain insight into online performance and action changes where appropriate. Carry out continuous analysis of online performance and sales, collaborating with separate departments to achieve targets. Continuously review and enhance website content and user experience to drive traffic, sales and order value. Oversee and collaborate with the marketing team to execute marketing campaigns such as new product releases, sales and key dates such as Black Friday. Oversee and implement key E Commerce projects. Act as key contact for all technical issues related to the website and liaise with our website developer. Skills, Knowledge & Experience Proven experience in an E Commerce role, preferably in the sports retail sector. Bachelors degree in business or related field. Strong knowledge of Golf in general. Knowledge of implementing marketing strategies across multiple channels such as PPC, SEO, social media & Email. Excellent understanding of web design, customer flow and analytics. Ability to effectively delegate tasks. Working knowledge of all social media platforms. Working knowledge of Klayivo system an advantage. Experience using Magico / AB Commerce platform & Retail Integration POS an advantage. Must be fluent in English. Must have own transportation. Skills: Online marketing PPC Google Analytics Google Ads Benefits: Paid Holidays Pension Fund Laptop


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