Marketing Manager

Marketing Manager (Maternity Cover) Role Introduction: Established in 1992, Applegreen is a leading convenience roadside retailer in the Republic of Ireland, the UK and the US in both large-scale Motorway Service Areas and Travel Plazas, as well as smaller petrol stations. The business has grown to over €3BN in annual revenue, operating 600 Motorway Service Plazas and forecourt sites internationally and employing over 17,000 people. Are you a strategic thinker with a passion for delivering impactful marketing campaigns? Applegreen is seeking a Marketing Manager for a 9-month fixed-term maternity cover to join our dynamic team and play a pivotal role in shaping and executing our marketing strategy. This is a high-impact role where you'll work closely with senior leadership, manage cross-functional relationships, and drive campaigns that deliver real commercial value. Key Responsibilities: Develop and implement marketing strategies aligned with business goals. Own stakeholder relationships and lead communications with the Senior Leadership Team. Deliver a calendar of marketing campaigns in collaboration with the Brand Manager. Ensure campaign messaging is consistent, timely, and aligned with strategic objectives. Manage campaign budgets and ensure delivery within financial targets. Lead research initiatives, including annual brand tracking and customer segmentation. Support the Head of Marketing with budget oversight and team leadership. Manage and mentor marketing team members, including hiring support and performance development. Support with the relationship management of Applegreen's Brand Partners. Represent the marketing team in cross-functional groups (HR, Ops, Trading, Food). Lead on organisation of company-wide events such as the conferences, awards nights and our Christmas Party. The Candidate should have the following: Qualifications, experience & skills Bachelor's degree in Marketing, Business, or a related field. Minimum of 2 years of experience in Marketing management or marketing, preferably in the retail or FMCG sector. Strong understanding of marketing strategy and marketing principles. Excellent communication and interpersonal skills. Proven ability to manage multiple projects and meet deadlines. Proficiency in marketing software and tools. Creative thinking and problem-solving skills. Proven experience in marketing strategy and campaign management. Strong leadership and stakeholder management skills. Budget management experience and a commercial mindset. Ability to work collaboratively across departments and lead cross-functional initiatives. Full Irish Driving Licence Key Skills & Attributes: You should have excellent presentation and communication skills; the ability to communicate priorities clearly and effectively between the team and the rest of the business. Proven track record of delivering to tight deadlines. A highly organised individual with ability to plan and prioritise workloads effectively for maximum impact and adapt around changing priorities as required. A self-motivated team player with strong attention to detail and the ability to work well under pressure. Ability to execute directly at high quality and pace. Excellent drive, enthusiasm and commitment and a keen interest in developing a career in Applegreen. Exceptional interpersonal skills, and ability to engage and develop relationships with individuals at all levels of the organisation. Experience building positive relationships with both internal stakeholders and external suppliers. A positive attitude with a solution focused approach to challenges that arise. Is resilient and calm under pressure. Willing to travel ad hoc if required. Work with the Marketing team to help plan and execute any company events throughout the year. Illustrative Application & Screening Process (subject to change): Application Process: Please submit an up to date tailored CV (max 2 pages) Interview & Selection Process: Two interview rounds will be required for this role. To Apply Please forward your CV via the APPLY Now button below.