Senior Marketing Insights Professional

7 days ago

Dublin, Dublin City, Ireland beBeeMarketing Full time €50,000 - €55,000
Job Overview

We are seeking an experienced professional to join our team based in Dublin. This role will support the Market Development Manager across all customers with data analytics and insight generation to drive total category growth for the retailer.

This is a fantastic opportunity to work in a dynamic environment where your skills, knowledge, and passion can flourish. You will be part of a supportive team that encourages challenge, experimentation with new ideas, and driving meaningful change.

Key Responsibilities
  • Deliver continuous insight through category performance monitoring: complete regular performance updates both internally and externally, extracting insights from these sources and using them to continually bring opportunities for growth for both the customer and the retailer.
  • Ensure all new product developments successfully launch into customers.
  • Manage the day-to-day relationships with research agencies from coding to data delivery and reporting – developing data from Insight to Action.
  • Present insight, actions, and opportunities both internally and externally to influence retailer market performance through Field sales, customer contacts and Business Managers.
  • Develop winning shopper marketing plans to drive product return on sales working with external shopper agencies to include the creation and delivery of Annual Shopper Marketing plan across all categories and channels to include our shopper presence online.
  • Effectively manage and optimize resources to maximise return on investment.
  • Execute Successful Tradeshows and Category Sells with retailers to drive Nestlé sales at key occasions.
Requirements
  • A passionate self-starter with a curious and creative mindset to succeed in an exciting, fast-paced channel.
  • Previous experience in either category management, shopper marketing, insights management or consumer marketing.
  • Strong analytical skills, with the ability to turn data into actionable insights.
  • Proven ability to create category insight-driven sales stories and identify opportunities and threats from market data.
  • Ability to manipulate data from Nielsen, Kantar and Dunnhumby.
  • Demonstrable record of success in a customer-facing role.
  • Proven success in managing and optimizing resources.

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