Data-Driven Marketing Insights Specialist

7 hours ago

Dublin, Dublin City, Ireland beBeeMarketing Full time €70,000 - €95,000
Job Summary

We are seeking a highly skilled Marketing Mix Modelling Analyst to lead and execute our marketing initiatives.

  • Develop and implement data-driven insights to inform and optimize marketing investment decisions.
  • Collaborate with cross-functional teams to align on objectives, project scope, and deliverables.
  • Analyse complex data sets to distil clear, actionable insights and recommendations for stakeholders.
Key Responsibilities

The ideal candidate will possess excellent analytical skills and be able to:

  • Lead end-to-end MMM project timelines to ensure timely delivery of insights and recommendations.
  • Manage and ensure integrity of large data sets from multiple sources.
  • Deliver clear visualisations and storytelling to present insights to senior leadership.
Required Skills and Qualifications

To succeed in this role, you will need:

  • Excellent analytical and problem-solving skills.
  • Experience working with large data sets and statistical modelling techniques.
  • Strong communication and presentation skills.
What We Offer

We provide a dynamic and supportive work environment that fosters collaboration and growth. As a Marketing Mix Modelling Analyst, you will have the opportunity to:

  • Work with a talented team of professionals who share your passion for data-driven insights.
  • Develop your skills and expertise through ongoing training and development opportunities.
  • Contribute to the success of our organisation by delivering high-quality insights and recommendations.
About This Role

This is an exciting opportunity to join our team as a Marketing Mix Modelling Analyst. If you are a motivated and detail-oriented individual with a passion for data analysis, we encourage you to apply.

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