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Global B2B Marketing Manager

2 weeks ago

Dublin, Dublin City, Ireland TN Ireland Full time
About Us

TN Ireland is a rapidly growing company with a $30B market opportunity.

We offer a competitive compensation package, annual bonus, and comprehensive benefits package.

We are seeking a highly skilled professional with experience leading demand generation, ABM, and campaign strategy in a globally distributed enterprise B2B marketing team.

The ideal candidate will have exceptional leadership skills with the ability to unify, manage, and inspire specialist teams.

  • Develop and refine our global demand generation strategy including full funnel, omnichannel campaign development, and execution for both net new and customer retention & expansion.
  • Take an end-to-end view of demand generation, ensuring we deliver the right mix of programs throughout the funnel to meet awareness, engagement, pipeline, revenue, and customer retention and expansion goals.
  • Set and execute on audience segmentation strategy, based on Ideal Customer Profiles (ICPs), marketing priorities, focused industries, and business objectives.