Shopper Marketing Coordinator Position
3 days ago
At Britvic, we craft and market great-tasting soft drinks, providing refreshments to billions of consumers worldwide. Our goal is to be the most dynamic soft drinks company, creating a better tomorrow.
Job Overview:
Britvic Ireland is seeking a motivated Shopper Marketing Coordinator who can collaborate with internal and external stakeholders to deliver impactful Below the Line (BTL) campaigns for our exciting brands. This role is ideal for junior specialists or fresh graduates eager to start their career in Shopper Marketing.
Key Responsibilities:
1. Assist in organizing brand/customer experiential events, trade shows, and brand days.
2. Collaborate with the team to develop annual and monthly shopper activation plans that align with company priorities, brand strategies, and customer calendars/events.
3. Work together with the team to create BTL marketing materials for key customers across local brands.
4. Collaborate with the wider Marketing Team to execute the Annual Operating Plan (AOP).
5. Liaise with and brief Field Sales Teams on monthly activities, setting clear objectives and supporting efficient ways of working.
6. Work closely with third-party creative, print, and experiential agencies to ensure accountability for delivery within agreed timelines.
7. Provide clear, detailed, and inspiring briefs to agencies to deliver top-notch results for Britvic Ireland.
8. Track key performance indicators, manage stock ordering and dispatch, oversee overlay prizes and merchandise, and maintain the Britvic Online dispatch site.
9. Build strong relationships with key stakeholders (Field Sales & Commercial) to provide product and execution updates, and contribute to customer plans both in-account and online.
Requirements:
We are looking for someone who is:
1. Holding an Honours Degree in Marketing/Business (with a strong focus on marketing).
2. Possessing 1-2 years of experience in Brand or Agency roles within Shopper Marketing (internships or relevant experience will be considered).
3. Bright, curious, and eager to learn with a passion for Brand & Shopper Marketing.
4. A strong communicator with excellent influencing and relationship-building skills.
5. Highly organized with strong project management skills and attention to detail.
6. Able to translate strategy into action and manage multiple tasks in a fast-paced environment.
7. Creative and solution-oriented, with a knack for problem-solving.
What We Offer:
1. A dynamic and supportive work environment where you can grow and develop.
2. The opportunity to build your career in Shopper Marketing with a clear path to progression.
3. Hands-on experience working with top brands and innovative marketing campaigns.
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