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Senior Online Marketing Professional
2 weeks ago
We are seeking a skilled Digital Marketing Manager to join our team at Lincoln Recruitment Ltd. As a Digital Marketing Manager, you will be responsible for developing and executing a comprehensive digital marketing strategy to drive bookings and revenue for our luxury hotel client.
Key Areas of Responsibility:
- Develop and manage digital advertising campaigns to drive traffic and conversions.
- Optimize and monitor campaign performance to achieve maximum ROI.
- Grow and maintain the hotel's online presence across key social media platforms.
- Create engaging content for the hotel's website, social media, and other digital channels.
- Develop and execute targeted email marketing campaigns to nurture guest relationships.
- Collaborate with the sales and marketing teams to align digital marketing efforts with business objectives.
Essential Requirements:
- Bachelor's degree in Marketing, Digital Marketing, or a related field.
- At least 2 years of experience in digital marketing, preferably within the luxury hospitality industry.
- Strong understanding of digital marketing channels, tools, and best practices.
- Excellent written and verbal communication skills.
- Experience with WordPress and proficiency in SEO, SEM, social media advertising, and email marketing.
