Senior Programmatic Advertising Strategist
4 days ago
About Us
Manpower Ireland is a leading provider of workforce solutions, helping businesses find the talent they need to succeed.
The Role
We are seeking a highly skilled Computational Ads Bidding Expert to join our team in Dublin. As a key member of our programmatic advertising team, you will play a critical role in designing and evolving bidding strategy frameworks for contract and auction-based advertising.
Your Key Responsibilities
- Develop and optimise bidding strategies for contract and auction-based advertising.
- Enhance smart bidding algorithms and budget allocation to maximise advertising exposure.
- Improve campaign performance, focusing on budget fulfilment, cold start strategies, campaign stability, fraud prevention, and attribution.
- Stay ahead of industry trends, leading research into computational advertising mechanisms and maintaining the technical competitiveness of bidding frameworks.
What We're Looking For
- Master's/PhD in Computer Science, Statistics, Machine Learning, Deep Learning, or related fields.
- Expertise in advertising bidding & game theory, with a strong grasp of bidding paradigms and auction mechanisms.
- Proven experience in AI-driven ad optimisation, including smart bidding, budget pacing, fraud detection, and attribution modelling.
- Strong research background, with papers/posters in top AI/advertising conferences preferred.
- Ability to stay at the forefront of emerging ad-tech innovations and translate them into real-world applications.
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