Regional Marketing Leader DACH and Benelux

6 days ago


Dublin, Dublin City, Ireland Gong Full time

About Gong

Gong is a fast-growing company that has already seen strong traction across the European market. We are looking to hire our first regional marketer to scale our marketing efforts in the DACH/Benelux market.

This role will report to the Senior Director of International Marketing and is an opportunity to join a dynamic team.

Key Responsibilities

  • Build and execute plans which meet lead and pipeline generation goals in DACH & Benelux, across a range of channels.
  • Own the events strategy for the region, including Gong-hosted and third-party in-person events and webinars.
  • Support brand awareness campaigns, including local brand activations.
  • Work closely with SDRs and AEs to ensure your colleagues are informed, engaged and enabled to follow up on leads to maximize conversion to opportunity.
  • Tailor existing content and develop new locally relevant content, from thought leadership through to customer case studies, in collaboration with our centralized content and customer marketing teams.
  • Share field feedback and insights with our global marketing team.
  • Report, analyze and utilize metrics to inform future plans based on results.

Qualifications

  • Native German speaker.
  • 5-6 years of B2B marketing experience, including expertise in events, customer marketing, account-based marketing, content creation, and multi-channel programs.
  • Experience with sales pipeline activation programs from SMB to larger enterprises.
  • Proven track record of developing sound marketing strategies and running innovative multi-channel campaigns that exceed targets.
  • Superb organization and project management skills and the capacity to handle multiple projects at once.


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