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Customer Engagement Strategist

3 weeks ago

Dublin, Dublin City, Ireland Ezetop LLC Full time
Job Summary

We're seeking a Customer Engagement Strategist to lead our global CRM efforts, driving customer lifetime value and engagement. This is an exciting opportunity for a seasoned professional to join our team and make a meaningful impact.

Key Responsibilities
  • Develop and execute a comprehensive CRM strategy to drive customer lifetime value and engagement.
  • Lead cross-functional teams to create a unified customer journey, collaborating with Product, Data, Design, and Media teams.
  • Design and manage robust customer segmentation strategies based on behavior, demographics, and predictive data.
Requirements
  • 7+ years of experience in CRM/lifecycle marketing, with at least 3 years in a leadership role.
  • Strong expertise in campaign strategy, segmentation, and personalization at scale.
  • Proven ability to lead cross-functional teams and manage complex marketing programs.
  • Hands-on experience with Emarsys or similar platforms.