Senior Marketing Lifecycle Professional

6 days ago


Dublin, Dublin City, Ireland beBeeLifecycle Full time €90,000 - €120,000
Marketing Strategist

Drive user activation, retention, and engagement through lifecycle marketing initiatives.

  • Develop and execute global lifecycle campaigns in partnership with regional teams.
  • Collaborate with stakeholders to optimize CRM channels and retargeting strategies.
  • Lead cross-functional teams to launch and scale campaigns using data insights.
Key Responsibilities:
  1. Conduct funnel analysis and conversion data to identify optimization opportunities.
  2. Work with acquisition, performance, and organic marketing teams to build retargeting strategies.
Requirements:
  • Minimum of 8 years' experience in lifecycle marketing or strategy, ideally in online companies.
  • Strong understanding of AB testing, multichannel campaign tactics, and CRM automation.
  • Hands-on experience with marketing automation platforms/tools.
  • Excellent stakeholder management and collaboration skills.
  • Logical, analytical mindset with strong decision-making based on data.
  • Fluent in English; knowledge of additional languages is a plus.
Why Work With Us:
  • Collaborate with global talent in a flat organization.
  • Work on high-impact projects with autonomy.
  • Thrive in a results-driven workplace with growth and learning opportunities.
  • Enjoy competitive benefits and flexible work arrangements.


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