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Digital Brand Ambassador
2 weeks ago
Main Responsibilities:
- Drive social media presence and engagement through consistent and compelling content.
- Protect and consistently apply the company's brand across all platforms, including digital assets, on-site branding, and physical materials.
- Lead digital branding efforts and work with teams to ensure consistent use of the company's brand in physical locations.
- Analyse competitors' branding and marketing activities to provide insights and recommendations for our marketing strategy.
- Work closely with the HR team to promote the company's employer brand and align marketing strategies with recruitment goals.
- Plan and organise corporate events, ensuring promotional materials are on-message and effectively represent the company.
- Coordinate with various departments to ensure consistent and effective use of branding across the organisation.
Requirements:
- Bachelor's degree in Marketing, Communications or related field.
- 3-5 years experience in marketing with a strong focus on social media management, branding, and digital content strategy.
- Prior experience in the construction sector is beneficial but not mandatory.
- Proven ability to manage social media campaigns and protect brand integrity across multiple platforms.
- Strong understanding of competitor analysis and market research techniques.
- Strong project management skills with the ability to handle multiple projects and cross-functional collaboration.
- Brand protection and digital asset management.
- Collaboration with graphic design and creative teams.
- Event planning and execution.
- Experience with Adobe Creative Suite / Canva / WordPress, or photography is a bonus.