Technical Lead, Marketing Cloud Intelligence

1 day ago

Dublin, Dublin City, Ireland Novartis Farmacéutica Full time

Technical Lead, Marketing Cloud Intelligence
Job ID REQ
Aug 04, 2025
Ireland
Summary
Location: Dublin, Ireland
Alternative location: Mexico
This role serves the US region and requires 100% coverage to work with US teams, hence expected working hours are from 02:00 PM to 10:00 PM Dublin time.
We are seeking a highly-skilled and experienced Marketing Cloud Architect to join our Marketing Automation team.
The candidate will work closely with brand teams, understand various data sources, build data ingestion pipelines, and design future-proof data models to support data visualization and insights.
About the Role
Responsibilities include:
Helping internal customers identify key metrics to support business goals and data collection methods.
Architecting and designing Salesforce solutions using Marketing Cloud Intelligence (Datorama), ensuring scalability and efficiency.
Conducting feasibility studies, defining new data streams in MCI, and managing data refresh cycles.
Collaborating with cross-functional teams to develop reporting capabilities and oversee report development.
Training business users and assisting developers in building data pipelines, models, and visualizations.
Explaining tool capabilities and interoperability across systems.
Providing visualization requirements to data analysts for report and dashboard creation.
Developing best practices for metrics, data management, and visualization; staying updated on Salesforce releases.
Managing direct and indirect reports in a global matrix organization.
Minimum qualifications:
7-10 years of experience in analytics, consulting, or enterprise software, with stakeholder management skills.
5+ years in Salesforce with a focus on solution architecture.
Proficiency in Datorama, Salesforce configurations, and Marketing Cloud.
Excellent communication, interpersonal, and analytical skills.
Knowledge of Data Engineering & Business Intelligence ecosystems.
Salesforce MCI certification; familiarity with AppExchange, Flow, Aura, and Lightning Web Components is a plus.
Work distribution:
25% - Internal customer interaction and requirements gathering.
25% - MCI development and data architecture.
25% - Reporting and insights projects using Salesforce tools and data platforms.
15% - Thought leadership and best practices sharing.
10% - Personal and professional growth opportunities.
Why Novartis:
Join us in transforming lives through innovative science and a collaborative community.
More info:
Stay connected:
Sign up for our talent network:
Location: IE02 (FCRS = IE002) Novartis Ireland Ltd; Alternative Location: INSURGENTES, Mexico
Area: Marketing | Type: Full time | Employment: Regular | Shift: No
Novartis values diversity and is committed to an inclusive work environment.
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