Sr Product Marketing Manager
4 weeks ago
About the Role
You will be responsible for passionately evangelising Workday’s user experience (UX) enhancements. The ideal candidate will have an in-depth understanding of Workday offerings and communicate these to both internal teams, customers, and prospects. As the EMEA point of contact for UX product marketing, this role demands the delivery of clear, impactful presentations to executive audiences and the ability to bring regional insights back to the team to guide strategy.
You should be a strategic thinker with a strong understanding of market dynamics and be able to navigate the connection between technology and user experience. You will need to convey complex concepts in a way that resonates with a diverse customer base. Prior knowledge of industries like retail, hospitality, manufacturing, or healthcare is a plus.
Responsibilities
Lead marketing initiatives for new product offerings, with a special emphasis on UX.
Drive messaging and positioning for UX enhancements, ensuring alignment with market needs and product capabilities.
Build relationships with partner teams worldwide to develop and refine go-to-market strategies.
Develop and deliver compelling event content strategy.
Engage directly with customers, delivering high-level executive presentations.
Relay market insights to product teams/
Lead complex projects, balancing the needs of diverse stakeholders within a highly matrixed environment.
About You
Basic Qualifications:
4+ years of experience in product marketing or product management.
Experience working cross-functionally with product, design, product, research, and customer success teams.
BS / BA, MS / MA degree or equivalent work experience.
Other Qualifications:
A great communicator, presenter, and collaborator with the ability to align teams.
You are knowledgeable and have an ongoing curiosity when it comes to new and emerging technology.
Comfortable working between highly technical and non-technical teams.
Capable of managing complex interdependencies in nuanced projects and programs.
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