Brand Manager

3 weeks ago


Dublin, Dublin City, Ireland 1-Tom-Plumber Franchise HQ Full time

Brand Manager - Pharma

Responsibilities:

  • Devise the marketing plan for the products and target markets, ensuring a successful implementation and regular reporting on results (KPIs)
  • Create the strategy to set-up long lasting relationships with our target groups: including, but not limited to Prescribers, payors, Patients, and Pharmacies, both in primary and secondary care settings
  • Manage national and sub-national meetings working with the sales teams to maximise ROI
  • Creation of promotional materials for sales force and other channels, including a focus on digital
  • Work in conjunction with sales, corporate medical, and corporate market access.
  • Design and execution of programmes to fit with brand strategy.
  • Manage project budgets and timelines and lead the agencies in delivering successful and measurable programmes.
  • Market analysis and assess trends, making subsequent recommendations based on the data available.
  • Management and creation of the Neuraxpharm advocacy network
  • Roll out the marketing communication strategy to all relevant stakeholders.

Requirment:

  • At least 2-3years' experience as a brand manager, associate brand manager in the pharmaceutical industry
  • Proven experience of working with multiple brands and priorities
  • Effective project management skills
  • Excellent organisation and communication skills
  • Knowledge of health service (HSE / HPRA / IPHA guidelines etc.,)
  • Track record of establishing stakeholder relationships

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