Head of Content

3 weeks ago

Dublin, Dublin City, Ireland Spencer Recruitment Full time

Are you an accomplished business writer that delivers well-structured pieces with penetrating insight?

Can you get to the heart of complex topics and translate it into accessible insight?

We are looking for a writer that is great at distilling penetrating insight.

The Opportunity

Our client, an International Consultancy based in Dublin, is recruiting a B2B & Corporate Senior Content writer to deliver creative editorial content that earns attention and drives audience action.

The ideal candidate will have a proven track record delivering outstanding writing for corporate/B2B audiences and global campaigns, including:

  • Finding innovative ways to make complex, technical information simple, crisp, and compelling.
  • Helping executives shape their leadership voice and preparing copy in multiple formats – speeches, bylines, op-eds, press releases, thought leadership papers, interview briefs, and social media content.
  • Identifying thought leadership angles and creating engaging content that sets the agenda for industry conversation.
  • Consistently delivering quality drafts to tight deadlines. Our client wants you to bring your editorial flair, creativity and sharp technical writing capability to help their clients stand out from the crowd as they drive commercial and reputational growth.

The Role

You will support account leads to drive the client's content offering for multi-market client campaigns, including supporting the editorial process, developing creative ideas, liaising with clients, and writing technically flawless copy to tight deadlines.

Skills

  • The candidate should be a passionate storyteller with experience in B2B/corporate writing and a track record delivering business-driving outcomes through their content.
  • You may come from a journalistic background or have worked in an agency or in an in-house communications, content or copywriting role.
  • You know how to explain the benefits and impact of commercial offerings to diverse stakeholders –creating content that cuts through with media (trade, business and mainstream news) and resonates with customers, investors, employees and the public.
  • You can create thought leadership with clarity and impact and create compelling executive narratives.
  • Experience writing on sustainability and infrastructure topics and creating content for global audiences are an advantage.
  • You have the editorial experience to support and counsel both account teams and clients on the best editorial strategy – from the development of multi-channel editorial campaigns to shaping the key ideas and messaging for their thought leadership.
  • They want to see concrete examples of how your content ideas and outputs have translated into media and digital coverage. A passion for social media is essential.

Responsibilities include:

  • Creative storytelling and content development
  • Helping clients to shape corporate narratives
  • Editorial leadership on international client campaigns, including conception and content production, both short-form and long-form
  • Copywriting of by-lines, white papers, press releases, etc
  • Develop creative plans to promote products and services to the target audiences of their clients through PR and digital routes

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