Category Manager
2 weeks ago
Overview
We're currently seeking a passionate and strategic eCommerce Category Manager to take ownership of our Culinary & Wellbeing universes across all European markets.
This role is key in driving growth and innovation, using a data-led approach to define and execute category strategies that align with customer trends, market performance, and Smartbox's ambitious goals.
You will be overseeing category research, benchmarking, and performance analysis to define the ideal product mix.
With a data-driven and research-led approach, you have the final say on the product roadmap, ensuring strategic alignment across multiple European markets while driving our Culinary & Wellbeing categories\' growth and profitability.
Responsibilities
Conduct in-depth research on market trends, consumer behaviour, and competitor activity across key European markets
Benchmark category performance against competitors to identify gaps and opportunities
Stay ahead of industry trends, ensuring that the category remains relevant and competitive
Define the optimal assortment strategy, ensuring a strong balance of best-selling products and innovative new launches
Analyse sales data and customer insights to determine which products to launch, maintain, or remove
Ensure the product mix is optimized for conversion rates, revenue growth, and customer engagement
Work closely with Category Operations Specialists to ensure that the product launch process runs smoothly, providing clear product selection and strategy direction
Align with the Operations team on content needs, ensuring that product descriptions, images, and positioning match category objectives
Ensure that all operational elements, from product setup to go-live, follow the defined strategy and meet quality standards
Track and analyse the performance of existing products, identifying those that are underperforming and recommending improvements or replacements
Collaborate with eCommerce, Marketing, and Editorial teams to enhance product visibility, messaging, and positioning
Continuously test and iterate on category strategy based on real-time data and conversion analytics
Work closely with the Lead Category Manager to align on category priorities and performance goals
Partner with key stakeholders (Marketing, Sales, Trading, Content and Design) to ensure category objectives are met
Provide category-specific recommendations to improve customer experience and product engagement
Key Skills & Attributes
3+ years of experience in category management or a similar eCommerce role
Industry knowledge or direct experience in the Culinary and/or Wellbeing sectors
Strong analytical mindset with the ability to forecast sales and assess market potential
Excellent interpersonal, communication, and collaboration skills
Creative thinker with an eye for trends and innovation
Comfortable working in a fast-paced, cross-functional environment
Proficient in market analysis tools, Excel, and PowerPoint
Requirements
Fluent in English (spoken and written); additional European languages are a plus
Experience in market analysis, competitor benchmarking, and data-driven forecasting
Proficiency with tools such as Google Trends or other third-party competitor insight platforms
Strong data interpretation skills, with the ability to draw actionable conclusions
Advanced MS Office skills, particularly Excel and PowerPoint
Seniority level
Associate
Employment type
Full-time
Job function
Marketing
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