Community & Content Marketing Manager

1 week ago

Cork, Cork, Ireland Novonesis Full time
Overview

Community & Content Marketing Manager at Novonesis — join our Irish team to drive the PrecisionBiotics brand through online content and community engagement with informed, health-conscious audiences in Ireland.

We are a market leader in healthcare in Ireland, and this role centers on developing engaging content that educates and empowers patients/consumers and healthcare professionals (HCPs). You will craft and curate a bespoke community hub and lead community engagement within a global organization.

What You'll Do
  • Content Strategy & Execution: Develop and implement content strategies for B2C & B2B audiences, elevating brand awareness and reinforcing PrecisionBiotics value proposition with existing customers.
  • Develop Evidence-Based Content: Collaborate with design to produce high-quality wellness content for B2B (HCPs) and B2C (consumers).
  • Collaborate Across Departments: Work with internal stakeholders and science teams to align content with business objectives, identify opportunities in other B2C offerings and ensure compliance.
  • Analyze and Optimize Content: Use data to monitor content effectiveness and optimize strategies across all communications to maximize impact.
  • Enhance Sales Materials and Strategy: Oversee content budgeting and production scheduling in coordination with the Marketing Manager.
Community Engagement
  • Online Community: Lead the communication strategy for the PrecisionBiotics community in Ireland.
  • Build and Develop: Manage forums, communication points and social media groups.
  • Key Campaign Collaboration: Develop campaigns throughout the year aligned with the Marketing Manager for both B2B and B2C audiences.
  • Brand Management
  • Budgeting: Oversee content budgeting, production scheduling and workflow with the Marketing Manager.
Managerial Responsibilities
  • Potential for future growth in the team as new categories launch and innovation expands in Ireland; provide insights to the global Novonesis organization.
What We're Looking For
  • Bachelor's degree in marketing, business or relevant field.
  • Extensive experience: 2–5+ years in a marketing or content role in B2C healthcare or food & beverage or a regulated industry within the IRL or UK market.
  • Knowledge of industry trends and best practices to support content and community effectiveness (B2C and B2B/HCP).
  • Strategic mindset with a track record of developing content that aligns with business objectives and enhances brand narrative.
  • Understanding of digital marketing trends and technologies to drive audience growth in healthcare.
  • Strong understanding of healthcare regulations and strategic planning skills.
  • Excellent teamwork and ability to work with cross-functional teams; ability to work under pressure; customer-focused mindset; passion for patients and consumers' healthcare needs.

Could our purpose be yours? Then apply today. We are committed to an inclusive recruitment process and equality of opportunity for all applicants. Please include a few sentences in your resume/CV about why you are applying, and refrain from attaching a cover letter or photo.

Novonesis is dedicated to fostering a diverse community and making employment decisions based on business needs, regardless of identity or background such as ethnicity, religion, gender, sexual orientation, age, disability, or veteran status.

Learn more about Novonesis and your career opportunities at

Safety & Scams Notice

Stay alert: Novonesis will never ask for sensitive personal information at any stage of the hiring process and does not make employment offers without interviews. If you receive suspicious communications, verify legitimacy through official channels.

Seniority level
  • Mid-Senior level
Employment type
  • Full-time
Job function
  • Marketing and Sales

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