Deliverability Strategist

4 weeks ago


Dublin, Dublin City, Ireland Klaviyo Inc. Full time
At Klaviyo, we value the unique backgrounds, experiences and perspectives each Klaviyo (we call ourselves Klaviyos) brings to our workplace each and every day. We believe everyone deserves a fair shot at success and appreciate the experiences each person brings beyond the traditional job requirements. If you're a close but not exact match with the description, we hope you'll still consider applying. Want to learn more about life at Klaviyo? Visit careers.klaviyo.com to see how we empower creators to own their own destiny.

We are currently seeking a Deliverability & Compliance Strategist based out of our Klaviyo Dublin office to provide world-class service by working directly with our top tier customers to provide expertise and consultative services, reporting, best practices and strategic recommendations, delivering a white glove experience. You will be integral in improving customer email programs and helping customers get the most out of their Klaviyo performance. As a part of our customer-facing deliverability team, you will be considered the subject matter expert in all things email and a close partner with other customer-facing teams to ensure all Klaviyo customers get the most out of their marketing programs.

Duties/Responsibilities:

- Provide consultative email deliverability strategies to your own book of business.
- Conduct in-depth investigations, reviews, and audits into email sending practices.
- Assist customers with blocklists, spam traps, and issues with mailbox providers.
- Monitor delivery metrics and create strategic plans to improve their outcomes.
- Provide in-depth analysis of performance quality measurements, to ensure customer programs are continuously improving and adhering to best practices.
- Effectively execute objection handling when necessary.
- Provide feedback to assist in improving tools and services offered by the deliverability team.
- Work with Klaviyo teams and new customers so that they understand the value and need for ongoing deliverability expertise.
- Take an active role in developing and managing broader enablement for Klaviyos.
- Work closely with stakeholders to drive best practices in email design, personalisation, campaign segmentation, and responsive messaging.
- Take an active role in thought leadership through writing blogs, articles, and whitepapers.
- Represent Klaviyo in the deliverability community by participating in conferences, forums and mail lists.
- Passionate about providing an exemplary customer experience and building lasting relationships.
- Demonstrated ability to deal with rapid change and a strong team player.

Required Skills/Abilities:

- Customer-facing skills such as prioritisation, customer portfolio management, and presentation skills.
- Ability to run reports on email deliverability, as well as analyse them and make recommendations based on that analysis.
- Knowledge of common, email-related DNS record types and their functions.
- Familiarity with bounce handling and categorisation.
- Knowledge and standing within the email deliverability community, including industry groups like M3AAWG.
- Foundational understanding of email, including FBL, DNS, SPF, DMARC, BIMI, and other core infrastructure.
- Knowledge of email regulations e.g. CAN-SPAM, GDPR, and other local variations.
- Availability for occasionally traveling to meetings and email industry events.

Experience:

- 2-3 years of work experience in an analytic, data-driven email deliverability role.
- Experience in a customer-facing role, preferably at an ESP serving multiple medium to large senders.
- Experience with third-party testing and analysis tools, like Seedlist tools, design tools, Postmaster Tools, etc.

What would be a bonus:

- Experience with SMS/MMS and other marketing technologies.
- Technical Writing/Blogging and Training Experience.
- Has experience working with software / web development.

Our salary range reflects the cost of labour in the country where the job post is advertised. The base salary offered for this position is determined by several factors, including the applicant's job-related skills, relevant experience, education or training, and work location.

In addition to base salary, our total compensation package may include participation in the company's annual cash bonus plan, variable compensation (OTE) for sales and customer success roles, equity, sign-on payments, and a comprehensive range of health, welfare, and wellbeing benefits based on eligibility. Please visit Klaviyo Rewards - Global Benefits to find out more about our Total Rewards package.

Your recruiter can provide more details about the specific salary/OTE range for your preferred location during the hiring process.

Get to Know Klaviyo

We're Klaviyo (pronounced clay-vee-oh). We empower creators to own their destiny by making first-party data accessible and actionable like never before. We see limitless potential for the technology we're developing to nurture personalized experiences in ecommerce and beyond. To reach our goals, we need our own crew of remarkable creators—ambitious and collaborative teammates who stay focused on our north star: delighting our customers. If you're ready to do the best work of your career, where you'll be welcomed as your whole self from day one and supported with generous benefits, we hope you'll join us.

Klaviyo is committed to a policy of equal opportunity and non-discrimination. We do not discriminate on the basis of race, ethnicity, citizenship, national origin, color, religion or religious creed, age, sex (including pregnancy), gender identity, sexual orientation, physical or mental disability, veteran or active military status, marital status, criminal record, genetics, retaliation, sexual harassment or any other characteristic protected by applicable law.

IMPORTANT NOTICE: Our company takes the security and privacy of job applicants very seriously. We will never ask for payment, bank details, or personal financial information as part of the application process. All our legitimate job postings can be found on our official career site. Please be cautious of job offers that come from non-company email addresses (@klaviyo.com), instant messaging platforms, or unsolicited calls.

By clicking "Submit Application" you consent to Klaviyo processing your Personal Data in accordance with our Job Applicant Privacy Notice. If you do not wish for Klaviyo to process your Personal Data, please do not submit an application.You can find our Job Applicant Privacy Noticehere .

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