Country Sales Manager

U Value Insulation is an established international company, with over 40 years’ experience offering the building industry vast product choice combined with in-depth technical expertise. Distributing an extensive product catalogue for application across the full range of floor, wall and roof requirements, ensuring a one stop shop for all our client needs. We stock the very best brands & highest quality product ranges at competitive prices across thermal, acoustic and fire protection insulation products guaranteeing the widest choice and best value.

U Value Insulation is experiencing significant growth and is now seeking a Country Sales Manager to join the sales team.

Position Title

Sales Manager

Department

Sales

Reports To

Managing Directors

Location

Head Office/Nationwide

Contract Type

Permanent, Full-Time

Role Purpose

The Sales Manager is responsible for leading the national sales strategy, driving revenue growth, and managing the sales teams within the Irish market. This role plays a key part in expanding market presence, developing customers relationships, and aligning sales activities with the overall business objectives.

Key Responsibilities

Sales Leadership & Strategy

· Develop and implement the national sales strategy in line with the company’s growth objectives.

· Set and monitor sales targets for the sales teams and individuals, ensuring achievement of revenue goals.

· Identify new market opportunities and define sales plans to expand the customer base.

Team Management & Development

· Lead, mentor, and manage a team of internal and external sales representatives.

· Foster a high-performance culture through coaching, performance reviews, and training programs.

· Drive collaboration between sales, marketing, and operations teams to ensure customer satisfaction.

Key Account Management

· Build and maintain strong relationships with key clients, contractors, and industry stakeholders.

· Negotiate commercial agreements and resolve high-level customer issues.

· Oversee pricing strategies, contract renewals, and large project quotations.

Operational & Financial Responsibility

· Manage the national sales budget and contribute to the broader financial planning.

· Support credit control by aligning with finance to manage account risks and terms.

· Ensure compliance with legal, regulatory, and corporate policies.

Market & Business Intelligence

· Monitor market trends, competitor activity, and industry developments.

· Provide regular analysis and reporting on sales performance and pipeline forecasts.

· Contribute to product strategy and customer proposition refinement based on market feedback.

· Attend training sessions, trade shows, and industry networking events as required.

Key Relationships

Internal

Senior Management, Sales Teams, Customer Service Team, Marketing, Procurement, Operations/Logistics, Finance Team.

External

Key customers, distributors, contractors, trade associations.

Person Specification

Essential

· Minimum 8 years’ experience in B2b sales with at least 3 years in a senior sales leadership role.

· Strong knowledge of the construction or building materials sector.

· Demonstrated experience leading successful sales teams and delivering against growth targets.

· Full, clean driving license.

· Excellent verbal and written communication skills.

· Excellent commercial acumen and robust negotiation skills.

· Proficient in Microsoft Office and CRM software.

· Competitive self-starter, comfortable in a fast-paced dynamic environment.

· Confident, resilient and adaptable.

Key Competencies

· Strategic thinking and leadership.

· Results-oriented and data-driven decision-making.

· Ability to inspire and develop high-performing teams.

· Strong interpersonal and stakeholder management skills.

· Active Listener.

Desirable

· Degree in Business, Sales, Engineering, or Construction Management.

· Experience with CRM systems and modern sales enablement tools.

· Established network in the construction and distribution industry.

Additional Requirements

· Willingness to travel nationally and occasionally internationally.

· Commitment to continuous professional development and team advancement.

- A friendly team-focused working environment

- Career progression

- Company Vehicle

- Pension

- Gym Membership

- Employee Assistance Program

- Laptop, mobile phone

- Bike To Work scheme

- Refer A Friend scheme

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